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Lesson #3: Find What Works and Stick With It
Coca-Cola executives in the 1980s would have done well to follow in the example of its founder. In growing his company, Candler understood the importance of not messing with perfection. As an increasing number of copycat beverages found their way onto the market, Candler might have changed the shape of his bottle, or altered his marketing message, but he never once made the crucial error that his later successors would: after creating the perfect drink, he never again changed its secret recipe. Candler knew that in an increasingly competitive industry, it was important to stand out, and to keep customers on their toes, but he did not dare mess with what he saw as excellence. After all, if it was not broke, why fix it?
Lesson #4: You Can Control Your Own Destiny
“Those who say that I am taking over the city centre,” says Helu, “that I have already bought up everything, are not going to stop me from continuing my project.” In the early 1980s, Helu began investing in real estate, construction, mining, tires, and paper goods. From there, he moved into telephones, computers, and even clothing. But, it was not so much what he was buying as the rate and scope at which he was buying them.

The Mogul of Motivation: Kiyosaki Creates A Million Dollar Business
It was 1977 and Kiyosaki had been working for the Xerox Corporation for a few years now. But, he was not content to simply work as a salesman for someone else’s company for the rest of his life. And so, he got to thinking about starting his own.

Lesson #2: There Is Nothing Wrong With Being Cheap
He knows it and he’s proud of it: Robert Johnson is cheap. He did not get to where he is today by being careless with his money or by taking expensive chances. He got to the top by spending less than his competitors, by being frugal with his money, and by focusing on the bottom line.

Lesson #4: Tread Carefully Into New Waters
Today, the popularity of Pokemon throughout the world has led some to dub the phenomenon “Pokemania.” From Japan to the U.S., children are fascinated by anything and everything Pokemon: the cards, the toys, the websites, the candy, and the list goes on. But when Tajiri first thought about expanding his brand, he was not quite sure what to expect.

Ten Questions With Michael Raynor
Michael Raynor has a doctorate of business administration from Harvard and works for a big-name consulting firm so I had to overcome several deep-seated prejudices to read his new book The Strategy Paradox: Why Committing to Success Leads to Failure (and What To Do About It).

The Most Valuable Question You May Ever Ask
As you begin to take action toward the fulfillment of your goals and dreams, you must realize that not every action will be perfect.

The Business Plan
I periodically get questions from readers of this blog about business plans. I was pondering the best way to work through a “business plan series” (similar to the Term Sheet series and Letter of Intent series) when Dave Jilk - my partner in Feld Technologies (my first company) - dropped a few documents on my desk, including the original Feld Technologies business plan. A scanner, Adobe Acrobat PDF maker, and a little OCR later, I had the document in electronic format.

The Most Valuable Question You Can Ask
As you begin to take action toward the fulfillment of your goals and dreams, you must realize that not every action will be perfect.
Universal Life Insurance
In the early 1980’s a new, more flexible version of whole life insurance entered the indemnity business world. This new life insurance was known as Flexible Premium Adjustable Life Insurance, or, more simply put: Universal Life Insurance. Very similar to whole life insurance, ULI showcases a savings constituent that flourishes on a tax-deferred basis. A fraction of the premiums are invested by the life insurance company through a variety of facets including: mortgages, money market endowments, and bonds. The revenue accrued through these investments is directly credited to the insurance policy, tax-deferred. An assured minimum interest rate applied to the life insurance package means that no matter how the individual investments do, the insurance policy is going to retain a minimum yielding on the money.
Sales Management Training: 8 Competencies of Top Sales Professionals
Do you know what separates the top 1% of all sales professionals from everybody else? It's a set of 16 core competencies discovered through years of research, which lead to their extreme level of success. This article will help you understand 8 of these skills so that you can enjoy your own sales success. The next article in this series will discuss the other 8.

Success is a moving platform
Do you have the wrong sales team delivering your sales strategy? Ask yourself the follow the questions: How has your strategy and /or market place changed recently? How have you seen the role of 'sales' change over the last few years in your industry? How do your sales people compare to your competitors? How do your sales people need to sell now? How is your product offering behaving in the market place now? Was it once exclusive and now a commodity? The definition of a ‘good' salesperson is driven by many possible needs. Those needs are a function of industry standards, changing market conditions, competition, corporate strategy and culture, personalities, past experiences, just to name a few.
Assignment Limits and Concerns About Benefits Liability
Human resource professionals are encouraged to review their companies' assignment-limit policies to determine whether they are too restrictive or even unnecessary.
3 Key Secrets to Help You Break Through Any Mental Barrier
Do you ever feel like no matter how hard you try and break old patterns and beliefs, something gets in the way? Have you tried certain programs, techniques or exercises only to fall back to you old ways? If you have, it’s not your fault. Find out three key strategies you can use to break through old beliefs and patterns and achieve business and life success immediately.
Heartburn
The rise and fall of Rocky Condino's contracting business.
Keep Listening After "No!"
How Rick Schilling found his successful, new business after a potential client has just rejected his sales pitch. This article is about the art of keep listening after someone has said "No!" to us.
The Hospitality Industry and Call Accounting
For the past 30 years, most hotel and resort chains have required some sort of call accounting system in their properties. They do this to recover phone costs, generate extra revenue, and plan for and manage telecom expenses.
How Powerful Is Your Denial
The defense mechanisms of denial and blame help to protect the fragile male ego. They also block him from creating a healthy self-image.
Awarding a Franchise Semantics or Not
This article explores the nature of the franchise relationship. It discusses the commonly used term - Award a Franchise - and explores the importance of this perceptive in for formation of a healthy franchisor/Franchisee relationship.
The Positive Side Of Recession
Economies rely on a degree of overconfidence. There is a gap between present realities and future expectations without which there would be no enterprise, no investment, no credit, no commerce, and no currency.
How to Build Effective Spreadsheets
Spreadsheets have become an important business tool. I first experienced them at university in the mid to late 1980s. I remember thinking, for the first time, that computers could really be useful. Since then some of the things that I have used them have been: Business reports Create financial forecast Run horse race sweeps Develop a betting program (unsuccessful) and Calculate average km times in races Spreadsheets are very powerful and can be used for a variety of purposes. However, in business, they are prone to error and an incorrect formula or a spreadsheet designed poorly can result in poor business decisions being made.

The Secret of Happiness
Happiness has become a hot scientific topic over the last two decades. Recently the BBC presented a six part series called The Happiness Formula. This series covered topics such as: 1. Think yourself happy 2. The politics of happiness 3. The power of happiness 4. The happiness recipe The scientific tests supporting the series suffered, to some extent, because happiness relies upon the subjective self assessment by an individual of their own happiness rather than an objective measure. However, that suggests that happiness is something that can be objectively measured and that may not be so. Perhaps each of us have our own definition of happiness that are all equally valid.

Right Brain Cold Calling - What is it?
You know the feeling you get when you hear the rhythm of a song and it feels as if you’re grooving with it?
The Changing World of Work
Do you find that your organization is constantly changing, that you are not sure what organization you are working for let alone your job description? Has your job changed as a result of downsizing, out sizing and rightsizing and that it leaves you with more to do and less time? Do you find that you struggle to put your life in balance and that work is an overwhelming amount of time in your life? Do you question, “Am I in the right job?” If you answer “yes” to any of these questions, you are not alone. The world of work is changing and becoming more demanding. You need to change with it. But how?
Do You Think Like an Entrepreneur?
As a business and marketing trainer to hundreds of aspiring entrepreneurs and someone who has a proven track record of growing successful businesses from scratch since the 1980s, including Six Elements (a home staging & interior redesign firm), I developed the following simple quiz to help others gauge their ability to think like an entrepreneur.

3.1.3 Market-driven training reforms: Training priorities, resources and reorientation
During the 1990s, the World Bank has taken the lead in promoting the benefits of pro-market reforms for VET.
Conclusion: Human Capital and Economic Development
Africa has made large strides in raising literacy and school enrolments and improving health. However, in the case of both education and health these gains are lower than those in other developing countries.
6.4 Industrialization policies key to deepened diversification: Economic Report on Africa 2007
With regard to industrial policies, it helps to recall that economic transformation is both a necessary and sufficient condition for industrialization. However, economic transformation cannot occur in the absence of diversification.
6.0 The Way Forward: Economic Report on Africa 2007
Policies for Achieving Diversification
5.1 Insufficient investments in Africa have hindered the deepening of diversification: Economic Report on Africa 2007
Using the results for Africa shown in table A5.1, it is possible to compute what one could call a turning point in the relationship between investment and diversification.
4.3 Conclusion: Economic Report on Africa 2007
The following conclusions summarize the results of Africa’s export diversification efforts and results:
4.1 Case studies on export diversification for selected African countries: Economic Report on Africa 2007
So far, diversification trends in relation to African economies indicate that different countries have achieved varying results. The overall conclusion is that, in general, African economies have failed to make gains beyond their initial positions in the early 1980s. It has also been pointed out that they reacted defensively to the crises that beset them in the 1980s. Their macroeconomic stabilization policies did not create an environment conducive for dynamic response, as a good number of countries in Asia and Latin America were able to do. Their defensive response as seen in the oil factor, perpetuated the status quo and worsened it in some instances. Earlier gains in such countries as Gabon, Nigeria and Sudan were eroded.
4.1 Diversification trends at the regional level: Economic Report on Africa 2007
Figure 4.1 shows three different measures of diversification for African economies as a whole (see Ben Hammouda et al. (2006a) for detailed definition of the indices of diversification). Three concise comments on the general trend of Africa’s diversification experience can be made.

Other 1980s Related Articles

High Impact Marketing Programs that You Can Implement by Next Thursday
Ideas about marketing have changed dramatically during the past several years. In contrast to the 1980s approach of creating aggressive strategies to compel sales, the new style focuses on developing a service-oriented business dedicated to solving customers' problems.
Lesson #5: The Storm of Criticism Can and Must be Weathered
As Nike’s market share has continued to grow since the 1980s, so too has the amount of public criticism levied against the company’s business practices. Whether it is focused directly on Knight, who has become the public face and the lightening rod of the company in the media, or against the company in general, the criticism is more often than not harsh and unforgiving.

Lesson #4: You Can Control Your Own Destiny
“Those who say that I am taking over the city centre,” says Helu, “that I have already bought up everything, are not going to stop me from continuing my project.” In the early 1980s, Helu began investing in real estate, construction, mining, tires, and paper goods. From there, he moved into telephones, computers, and even clothing. But, it was not so much what he was buying as the rate and scope at which he was buying them.

Privatisation: A Challenge for Sub-Saharan Africa
Thirty-eight sub-Saharan African countries have implemented privatisation programmes, following the mid-1980s pattern in the OECD countries: privatisations of small and medium-sized enterprises in the early 1990s; and larger enterprises, including, companies in the utilities sector, by the mid-1990s.
4.1 Case studies on export diversification for selected African countries: Economic Report on Africa 2007
So far, diversification trends in relation to African economies indicate that different countries have achieved varying results. The overall conclusion is that, in general, African economies have failed to make gains beyond their initial positions in the early 1980s. It has also been pointed out that they reacted defensively to the crises that beset them in the 1980s. Their macroeconomic stabilization policies did not create an environment conducive for dynamic response, as a good number of countries in Asia and Latin America were able to do. Their defensive response as seen in the oil factor, perpetuated the status quo and worsened it in some instances. Earlier gains in such countries as Gabon, Nigeria and Sudan were eroded.
Conclusions - Promoting Growth in Sub-Saharan Africa: Learning What Works
Both domestic and external factors contributed to sub-Saharan Africa's poor overall economic performance in the 1980s and early 1990s. Key constraints to growth included inappropriate economic policies, inadequate human capital development, and low levels of private investment. But for the first time in a generation, there is evidence of economic progress in an increasing number of countries in the region.

Do You Think Like an Entrepreneur?
As a business and marketing trainer to hundreds of aspiring entrepreneurs and someone who has a proven track record of growing successful businesses from scratch since the 1980s, including Six Elements (a home staging & interior redesign firm), I developed the following simple quiz to help others gauge their ability to think like an entrepreneur.

Lead by Example – Do the Important Things Better
Modern management practices are often imposed by the forces which require short term results. Back in the 1980s, W. Edwards Deming, a statistician by training, led the charge in seeking to implement a positive alternative for transforming management from this short-sighted objective. We now remember Deming as the philosopher of the “quality movement".

The Importance of Cause-Related Marketing for your Nonprofit
Cause-related marketing (CRM) has gained immensely in popularity over the last few years. The concept caught the imagination of corporate houses and non-profit organizations in the 1980s when a non-profit called “Restoration Fund” joined hands with American Express to raise funds.
Mobile Software Development Benefits
Mobile applications are designed to run on small low-power handheld devices such as smart phones, cell phones, Personal Digital Assistants (PDAs), and Enterprise Digital Assistants (EDAs). Since 1980s, when handheld computers were used for the first time, the popularity of these platforms has risen considerably.
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