3200 Atlantic Avenue Suite 100 Raleigh NC 27604

Like this article? PLEASE +1 it!

3200 Atlantic Avenue Suite 100 Raleigh NC 27604 Tagged Articles

Latent Semantic Indexing (LSI): What it is, how it works and what it means

When you query a search engine that uses LSI, the search engine examines similarity values calculated for every content word. LSI does not require an exact match to the query phrase to find relevant documents. What this means for the search engine optimization (SEO) specialist and anyone with a website who wants high visibility in the search engines is that every word on your web page is important, not just the keyphrase(s). It is the right combination of all the words in your content that really matters here. What you do with your keyphrase(s) is still important but now you must go beyond that . . . way beyond that. You’ve got to have the right context to support your keyphrase(s).

Other 3200 Atlantic Avenue Suite 100 Raleigh NC 27604 Related Articles

The Myth of the Management Myth
On a plane yesterday I read a truly awful new article in The Atlantic. Called "The Management Myth", it is nominally about how management theory is a waste, MBAs are dangerous, philosophy rules, and consultants are nasties.

Managing corporate Change Resistance

In 1492 when Columbus set out across the Atlantic Ocean and landed in a new world, his voyage changed the perspective and literally broadened the horizon of mankind. Almost overnight, trade routes had to be redrawn, power began shifting from the Mediterranean to the countries on the Atlantic seaboard closest to the Americas, and great riches began flowing onto the continent from places with unusual sounding names that nobody had ever heard of them before Columbus.

Avenue A Razorfish 2008 Digital Outlook Report
Avenue A Razorfish released the 2008 Digital Outlook Report yesterday. The purpose of the report is to help Avenue A's clients understand consumer behavior in the digital space. In the report experts cover topics such as media spending, mobile web usage, social influence marketing, the state of search, and behavior targeting. Here are some tidbits from the report:

Making the Right Call
I was on Neal Cavuto’s show yesterday and we were discussing economic conditions and Atlantic City. I stepped down as chairman of the Trump Entertainment Resorts after my offer to buy the company was turned down by the bondholders. I was hoping that I might be able to reverse its fortunes.

Work-life Balance "Putting on the Brakes"
"Putting on the Brakes", first published in Atlantic Business Magazine, advocates that enjoyment-based decisions are the key to work-life balance and provide coaching questions from business coach Karen Kelloway to help get you there.

Communicating with Authenticity
This article, first published in Atlantic Business Magazine, looks at the challenges of being authentic in how we speak.

The Law of the Category
If you didn’t know the name of the second person to fly solo across the Atlantic, you are probably thinking you have no chance of knowing the third person to fly solo across the Atlantic … but you do, explains Mike Farrell with aspenIbiz. Read this post to understand why it is important to setup a new category where you can be first.

Lead the way

Sales needs to be led from the top and it needs to be on the agenda of the ‘C’ suite, and this will mean from the CEO down, including the CFO, COO, and CIO. Even if the ‘C’ suite never has contact with an external customer (which I strongly advise against) they need to know how to lead, sell in, and support the sales effort. Why? Despite millions, if not billions, of dollars being invested in sales training, CRM systems and the like, many leaders are realising that their frontend processes, backend systems, culture (including those staff who have not traditionally seen themselves involved in sales), and sales methodologies are not aligned with their customers.

Door Openers to the C Suite
Want to get into the C Suite, here is one tool that is working

Generating Leads through Internet Marketing For Travel Professionals

The world is abuzz about the position of the Internet in all manner of business including the smallest entrepreneurial engagements. Small and large companies are all doing their best to market their products online. Internet marketing for travel professionals is one avenue that has benefited a great deal since the travel industry is one that is on the up hill march. The Internet provides a great avenue for travel professionals to generate new and hot leads which lead to bookings and great profits.

Featured Article

How to be More Effective Selecting Sales Candidates

by: Dave Kurlan, Sales Assessment Expert

Trending Articles

More Customer Loyalty

The Importance of Financial Education

On Leadership and Egg Cartons

The Go For The No’s Network Marketing Game.

Small Business Ideas For The Experienced Salesperson

Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.


Name:
Email: