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British English Tagged Articles



Think Global Act Global Writing for Your Online Market
Learn how to write and design web site content that targets a global audience.

Other British English Related Articles

THE GREATEST PUBLIC RELATIONS DISASTER EVER
The so-called "McLibel trial" was an infamous British court case involving libel, with important implications for public relations professionals and company managements.

Havens From Hypocrisy
Many wonder why the late British actor, author, and raconteur David Niven was never knighted. After all, many show business people of far less distinction got their “Ks” – indeed, these days it seems every so-called “celebrity” gets one if he lives long enough.
George Soros isnt bearish on the British pound anymore yet his former partner Jim Rogers is
Which way do you feel the British pound will go next? See how George Soros and Jim Rogers weigh in on this.

Brand Immortality How Brands Can Live Long and Prosper Book Review
The British advertising community studied more than 100 brands to see which lived, which died and why.

Angel Cabrera and the English language
Should one's inability to speak English handicap his or her marketing opportunities?
Social media/networking tools and small business: what does it mean to you and how do you get started?
A plain English introduction to figuring out what social media tools and strategies will work for your business.
Multilingual Marketing
About 75% of the world’s population speak no English at all. At present count, that’s some five billion people you’re not able to reach if your online presence is English-language only. Add to that findings by the Chartered Institute of Marketing that ‘export sales of companies that make an effort to understand each nation’s way of life, consumer tastes, culture and language are growing by, on average, £290K per company per year,’ and you have a powerful incentive to go multilingual with your online marketing. Here’s how...
Michael Faraday: A Chemist & A Physicist
Michael Faraday, a British scientist, helped develop theories and practical applications of electromagnetism and induction which were instrumental in the development of the modern day telephone.

Watch your Language - the truth about language, diversity, and customer service
If you employ workers whose first language isn’t English, you may have come to regard these individuals as your organization’s greatest resource. They are hard working, appreciative, and utterly reliable. Unfortunately, these same workers may also be your organization’s greatest vulnerability. Employees whose English isn’t proficient may be unintentionally straining relationships with your customers. Simply put, if customers can’t easily understand your employees, they will take their business elsewhere; to a place where they won’t have to work so hard to spend their money. That’s why when organizations bring me in to do customer service training seminars for their team members, we occasionally need to address some of the language issues. Feel free to pass these tips to your team members …

Yield of Dreams
n the early 1950s, Florence Chadwick became the first woman to swim the English Channel in both directions. During her first attempt, she had been swimming for hours and was getting very near to the English coast. That's when the seas turned much colder and heavy swells developed. A dense fog settled in blocking everything from view with a chilly wet blanket. As Florence's pace slowed and energy drained, her mother called through the fog from one of the small boats following behind, "Come on, Florence, you can make it. It's only a little further."

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