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5 Ways to Create Effective Website Content
In order to retain the attention of prospects and clients visiting your small business website, the content you present needs to be organized, easy to read and search engine compatible. Writing for the web is different - online reading is not the same as reading from print. Web users, particularly those performing website searches, have limited attention spans - they tend to scan pages for specific information rather than reading every single word of content.

Other accurate descriptions Related Articles

How to Write a Results-Oriented Job Description
Job descriptions are necessary to communicate job responsibilities to employees, but you’ll waste your valuable time writing traditional task-oriented job descriptions. Instead, write job descriptions in a powerful results-oriented style that brings new meaning and job clarity to employees. Here’s a simple structure to use.
Two Questions That Matter Most
When you consider writing marketing copy, throw out all your notions about features and benefits, riveting, detailed descriptions and techno jargon and focus on answering the only two questions that really matter - and do it before you pass go.
Delegation, the Key to Small Business Growth
In his bestselling book, "The E-Myth Revisited," Michael Gerber suggests that you prepare an organizational chart for your business right from the get-go, complete with descriptions for each job you currently perform. This may seem unnecessary (after all, you know what you have to do!) but it will help you prepare for the time when you need to start delegating to employees or outside services. Having formal job descriptions in place will not only allow you to identify the work you can delegate as your business grows, but make the transition less disruptive and stressful.
TAKE MY ‘WORD’ FOR IT
How do you convert dry facts or descriptions into compelling headlines or sentences?
Increase Your CTR: How to Write Enticing Page Titles and Meta Descriptions
You can increase your CTR by learning how to write enticing page titles and meta descriptions. Implement these simple SEO writing tips to make your site stand out against your competition.

Twitter and the Pet Rock
very accurate and offbeat comparison of twitter vs the pet rock.

Meta Description Tags: There’s No Reason Not to Use Them
Meta descriptions are an easy way to attract more eyeballs to your listing in Google's search results. Following the meta description guidelines in this article can improve qualified traffic and revenue!

How to Write a Job Description in 3 Easy Steps
Avoiding misunderstandings when it comes to employee expectations is one key to business success. One way of making sure that employees understand their role is having excellent job descriptions. Here are some tips for managers.

Advanced Franchise Business Accounting - Part 1
In FranchiseHelp's 3-Part Guide on EvanCarmichael for analyzing the profit potential of a franchise business, we provided basic descriptions of several important accounting terms. Those descriptions were fully sufficient for building out a basic franchise business plan model, but some people like to dig deep into the weeds, so for you detail freaks we've assembled the following guide to Advanced Franchise Accounting Concepts. Read on for Part 1 of a 2-Part Series on Franchise Accounting Terminology.
Whiteboard Story Selling: Shiny Jewels To Capture Attention
What’s the best way to capture attention of your audience? Cut through the clutter. Today’s audiences are drowning in information, verbal descriptions and yes…bullet points. But is all that information leading to fresh ideas and smart decisions?
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