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The Business Plan
I periodically get questions from readers of this blog about business plans. I was pondering the best way to work through a “business plan series” (similar to the Term Sheet series and Letter of Intent series) when Dave Jilk - my partner in Feld Technologies (my first company) - dropped a few documents on my desk, including the original Feld Technologies business plan. A scanner, Adobe Acrobat PDF maker, and a little OCR later, I had the document in electronic format.

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TEN Qualities of a Dream Maker
Ten qualities of a Dream Maker -- how do you rate?

“Keys to Getting Past The Gate-Keeper In Business”
Savvy business people understand that one of the critical factors in developing a successful business and successful business relationship is getting past the “gate-keeper” that stands between you and the key decision maker you want to reach. They also know that they could have award winning marketing materials and very compelling messages, but they are all totally ineffective if they cannot reach the right decision maker. And all the efforts to develop those materials and messages will be wasted. Understanding the “gate-keeper” system that a business employs is very strategic information for you and your business. And you need to use some strategic thinking to make sure that you have developed an effective way to get past the “gate-keeper” of your key decision maker.

The Business Plan
I periodically get questions from readers of this blog about business plans. I was pondering the best way to work through a “business plan series” (similar to the Term Sheet series and Letter of Intent series) when Dave Jilk - my partner in Feld Technologies (my first company) - dropped a few documents on my desk, including the original Feld Technologies business plan. A scanner, Adobe Acrobat PDF maker, and a little OCR later, I had the document in electronic format.

In front of the customer - selling face-to-face
When we eventually get an appointment with a decision maker we will need to make sure that we maximise our chance of getting the business.

Identify the Key Decision Makers
Small business owners and sales executives sometimes have difficulty identifying the decision-maker or may be blocked from getting in contact with them. Sometimes you may feel anxious or uncomfortable when you're actually in front of a senior level decision-maker. We'll discuss strategies to help you in all three of these areas.

What Influences Your Prospects Decision To Buy?
How to develop a deep understanding for what motivates the decision-maker.

7 Ways to Name Your Prospect
In the maze of corporate America it is sometimes very difficult to discover with whom you should speak. There could be multiple decision-makers or there could be only one decision-maker. And, of course, they’re never listed as “decision-maker” in the company directory.

Writing and Publishing eBooks Made Easy #03 Desinging Your eBook
The good news is that, with a few clicks of your mouse, you can convert your manuscript directly into an eBook. The most common file format for an eBook is Adobe Acrobat PDF. You'll be doing the actual "design" of your book in your word-processing program. Since Word is the most commonly used word processing program (and the one in which most e-publishers will expect your document), this chapter will focus on formatting in Word.

Writing and Publishing eBooks Made Easy #12 - Designing Your eBook
The good news is that, with a few clicks of your mouse, you can convert your manuscript directly into an eBook. The most common file format for an eBook is Adobe Acrobat PDF.

Sales Objection: “I want to make sure the team is comfortable with this decision.”
Many times you are going to run into a timid decision maker. You need to help them through the process. Here's how.

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