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Ask the Bargain-shopper: The 10 Commandments of Shopping
What do you mean "Thou shalt not covet?" Retail Therapy is all about coveting!

Other active ingredients Related Articles

“What Is a Good Recipe For An Ad to Produce Higher Yields? A Bakers Dozen Ingredients For an Effective Ad”
What ingredients make an effective ad that produces higher yields? After thinking about this, I thought of thirteen (a bakers dozen for the non-bakers in the audience) essential ingredients for an effective high yielding ad. Here are the thirteen ingredients.

\"Essential Ingredients For An Effective Ad\"
We are literally bombarded with advertisements every day and in many forms. Each of these advertisements is competing for our very limited attention. One can say the competition is fierce. Therefore, your ads must be well thought out and have certain key attributes or what I choose to call “ingredients.” Here are the essential ingredients I believe are necessary for an effective ad.

Chili and Your Intuition - 8 ingredients for making better strategic decisions
As a business owner or manager, what you ultimately rely on most when deciding your company’s future, is your intuition. The challenge with so many stakeholders relying on you to make the ‘right’ decision, is ensuring that your instincts are reliable. Effective leaders hone their intuition the way a chef cooks a pot of chili. Like chili, intuition needs to include the right ingredients and then be allowed to simmer a while. Here are eight ingredients for you to stew on...

How to Find Ways to Create More Time in Your Business
We all have 24-hours in a day. Based on the time spent on your business, are you just being active or truly productive? A lot of businesses are just active and not producing great results. If you are one of them, ask yourself some of these questions:

If you Can't Eat it or Pronounce it then Don't take it Home!
When was the last time you had a look at the ingredients on your skin care, cosmetics, shampoo even tooth paste? Could you pronounce the names of the ingredients? More importantly would you eat them? This is a must read for anyone concerned about what they put in their body or on their skin.

The Never-Fail Recipe for Ads That Work Like Crazy
It’s always surprising to us to see so much advertising, especially in print, which does not work. It simply doesn’t contain the ingredients needed to successfully communicate with customers. If you make a cake, you don’t leave out any ingredients — right? Then why leave out an important part of your advertising message?

Making Money on the Internet Forget all the Hype – You Have to Work at This
How it works is there are a number of ingredients that must be applied. Leave out one of the ingredients and you will likely miss the mark.

Emotional Management a Must in Business
Take a minute to consider the importance of active listening by thinking about how you can be a good active listener in terms of body language--or what you do during communication, voice--how you respond to the speaker, and content --what you say when you respond to the speaker. Active listening is an effective tool to reduce the emotionality of a situation. Every manager or sales team leader that can learn these skills will find that their team will overall increase in company loyalty and performance. Managing emotions is something that must be addressed, not avoided for success.

Find out the 7 Top Copyrighting Tips
Most government or legal writing is passive, such as “enclosed in this envelope is a contract.” Something more active would be: “you’ll find in this envelope a contract I’ve included.” Passive writing is usually without a person doing something in the sentence. Active writing is when you have somebody doing something in the sentence. “The door was open” is passive. “Joe opened the door” is active. “Joe kicked open the door,” is even more active.

5 Spices of Retail Design
This week as I was channel surfing I came across a cooking show on one of the Food Network. After unveiling the dish, the chef and his co-judges introduced each ingredient used in the dish. As the ingredients were placed on a back lit table the names of each one appeared. The whole presentation was a testimony to the art and science of visual merchandising.I couldn't stop wondering if there was a secret recipe to designing retail projects. A recipe requires ingredients and if those were placed on a table such as the one I saw on the show, what would be the words that would light up? Like any good dish, would the success of the project depend on how the ingredients were used?

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