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Social Action Driving Businesses to Adopt Sustainable Practices
Social Action Driving Businesses to Adopt Sustainable Practices Some businesses have seen the wisdom of going green ahead of public pressure, others are being cajoled out of their complacency by an increasingly concerned public. The following account is a cautionary tale for businesses that ignore responsible practices.

Lesson #3: Give Back
“I don’t want to be a Russell Simmons, greedy-ass entrepreneur,” he exclaims. “I would like to be a Russell Simmons, philanthropist/activist.”

Changing the World One Shampoo at a Time: How The Body Shop Became a Success
“If you do things well, do them better. Be daring, be first, be different, be just,” says Roddick – a phrase that could very well be her company motto. She has taken her $6,500 loan and turned it into a successful multi-million dollar corporation that continues to not only make popular cosmetic products but also push the boundaries of corporate social responsibility. She may no longer be the driving force behind the company, but her influence on the business world is undisputed. How did she do it?

Anita Roddick Quotes
Anita Roddick Quotes

Other activism Related Articles

Addressing Political Activism in the Workplace
With the 2008 Presidential Election swiftly approaching, learning how to treat political debate and actions in the office is the best way to prevent any future problems.

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