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Business Introductions -- Foibles and Fixes
Some people’s business introductions are a joy to listen to; they clearly articulate who they are, what service or product they offer, and who they provide it for. Their message is compelling, entertaining, and memorable. And others, well, do none of these things. A great introduction is important to have right now, whether you’re in business for yourself or not. Jobs and clients are a little less abundant these days, so people have to work even harder to differentiate themselves and be heard above the din of competition. So here are some introduction foibles and fixes to help you make the positive impression you want, and inspire your listener(s) to listen some more!

Public Relations is More Than Just News Releases
Public relations is more than just a news release. A planned approach that utilizes many different methods will increase your probability for success.

The Retail Jungle…where visions become real (Part 2)
In site to what small business owners need to know about retail products and to prepare a launch of a new product
Are You The Perfect Fit For Your Role?
Last week I arrived home from a conference to an email inbox that was very full. I spotted an email with a subject line reading: Behavioral Test. Never mind that they’re not called tests. It’s a survey that spits out an assessment of a person's natural behavioral style. There are no wrong or right assessments.
May The Force Be With You
I was never a fan of the Star Wars movies. I couldn't really see what all the hype was about, so I never saw any of the movies until a couple of years ago. A friend told me I had to watch them, all of them. He said I would love them. He was right! It was actually the character of Yoda who I fell in love with and his lessons about the "Force."

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