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Eating His Way to the Top: The Success Factors of Duncan Hines
Duncan Hines was a modest man who found his passion late in life, but made it count more than most. From his first published restaurant directory to the Duncan Hines cake mixes that populate kitchens around America today, Hines left a lasting legacy on the industry. How did he do it?
The New Secrets of Guerrilla Marketing
The most important things you need to know about marketing are in this column. In the few minutes it takes you to read this, you'll learn more basic truths about marketing than you'd pick up with a score of MBA degrees under one arm and all the marketing books ever written, including mine, under the other.

Memorize These 12 Words Then Live By Them
I'm giving you a memory crutch so that you'll never forget these words. All 12 words end in the letters "ENT." Run your business by the guerrilla concepts they represent and you'll be in marketing heaven.

Franchise Development Pro's Let's Use the Same Dictionary!
A very well meaning Director of Franchise Sales and a counterpart on the Internet attempting to draw advertising and leads for them just wrote about their "risk resistant" business. Rubbish (And, if you want a great recession resistant company get back to me...it has something to do with Rubbish!) I think we are all using the same vocabulary (we all use the word "risk") but different dictionaries. (I love the concept talked about, Spring Green, for the right market and the right candidate...but not just any candidate with the hope of "risk-resistance".)

The Demise of and Hope for American Capital
What is the root cause of the financial crisis? It's not money. Money is a symptom, not a cause. The cause is deeper, more pervasive and more troublesome. Thinking that "capital injection" is the solution is like pouring gasoline on fire, hoping to extinguish it. Think again.
The American Dream, Part I of II
This article is in two parts. The first part looks at the questions a prospective business owner must consider when pursing "The American Dream". In part II we will compare buying a franchise or existing business to starting a business from scratch.
TOP TEN WAYS TO RECESSIONPROOF YOUR BUSINESS
The economy seems to be a topic that’s discussed over and over in our local and national media and at almost every business level in America today. This article contains tips for recession proofing your business.

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The Man Behind Coca-Cola: The Early Years of Asa Candler
It has become such an integral part of American culture that when the Coca-Cola Company tried to change the original formula for its flagship drink in the mid-1980s, the public backlash was overwhelming; the Old Cola Drinkers of America was even established and tried to sue the company. Today, Coke is sold in the stores, restaurants, and vending machines of over 200 countries. The company is one of the largest in America, and also the largest manufacturer, distributor and marketer of nonalcoholic drink concentrates in the world, with over $24 billion in revenue and 71,000 employees. The man behind all of that growth is Asa Candler.

From Russia to Radio: The Early Years of Radio Czar David Sarnoff
Born into a small Jewish village in Russia, David Sarnoff would migrate to America and quickly climb the ranks of corporate America to become one of the world’s most innovative and successful businessmen. As head of the Radio Corporate of America, Sarnoff ushered in a new era of technology and entrepreneurial prowess.

Home-based Business Opportunity: Tutorial Services
Tutors are in demand today in North America, Europe, Canada and some parts in Asia. If you have impressive skills, you can capitalize on them and start your own home-based business.

My Harvest America Review - A Product Paradise Or Another MLM Wasteland From My Harvest America?
My Harvest America. So what is it then? Let's take a close look at Harvest America to see if it has legs as a network marketing affiliate program, or does it look like just another lame duck? This is the only review of My Harvest America you will ever need to read (bold claim I know but I'll bet my Stars & Stripes on it). Here goes;
America’s Got Talent?
If you have been watching NBC on Monday nights recently you may have seen the show “America’s Got Talent”. It doesn’t specify what kind of talent America’s got – just that we have it. Tonight we had examples of talent from midget break dancers, a Frank Sinatra wanna-be, and a group of eleven year old dancing girls. I guess they define “talent” quite loosely on this show. Which brings me to the following question: just how do you define talent? Personally, I have been known to strum the banjo, but does that kind of talent prepare anyone to ascend the management ladder in today’s corporate America? I think not.

SMM 3 | The Secret To Fighting Mediocrity In Your Sales Team
Let's talk a little bit today about some of the corporate buzz words that you probably hear flying around in corporate America today. Most of the people that listen to the show are sales managers and/or general managers of large and small organizations. The corporate buzz words have been going around for a quite some time.
If "Onelife" Can Be Saved By Statist Regs...
Today, I'm chatting with Joe Onelife, the famous "everyman" you've heard so much about recently. I thought Joe would be far too busy to grant me an interview, given he's the center of so much attention from the liberal-statist cultural crusaders running America (and other nations)... but, being unemployed, it turns out Joe has plenty of time on his hands and was happy to join me in my office today....
4 Reasons Women Entrepreneurs Thrive
Ideals surrounding traditional careers are changing, if not completely dissolving. Today, women are taking control of their destiny and financial wealth by becoming entrepreneurs. With the focus shifting from Corporate America to Entrepreneur America, it is projected that small businesses will lift the U.S. out of the current recession into a new economy supported by entrepreneurs - not corporations. Let's talk about 4 Reasons Women Entrepreneurs will Thrive in the New Economy.

Are You Running For "Victim?"
My name is Joe Average, America, and I'm here today to announce that I'm running a campaign. I'm here to announce that I'm a candidate. For a heart attack....
Thank (God) For Godless Holidays
Now that the holidays are over, we can get back to the business of America. And thank God - no, strike that, thank the "community" - we have a president who understands what the business of America is (crony socialism, of course!)....
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