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Writing Skills Training And Media Training Clearly AIMed At Successful Business Communication
• Improving writing skills won't happen without a firm grasp of the premise that "writing is thinking." The same goes for presentation skills. Whether preparing a speech or briefing or drafting a written communication -- an email, memo or report -- effective business communication is achievable only if you take advantage of the opportunity that writing, as opposed to a spontaneous conversation, offers. • Taking careful AIM (audience, intent and message) is the focus of media training for anyone who wants to make marketing-oriented business communication a success.

HAVE HIGH STANDARDS FOR YOURSELF
Standards are the behaviors you hold yourself to (as opposed to boundaries which are the behaviors you hold others to. Standards aren't what you think you "should" do or what you think other people want or expect you to do. Rather, standards are behaviors that you commit to because they will help you be your best.

Other anne morrow lindbergh Related Articles

Surface chats at B-school
Dawn Morrow, an MBA candidate at the UNC Kenan-Flagler Business School, wrote this to me after I spoke there recently. Great observations about the surface chats that happen at B-school and everywhere else.

Investing Yourself
One of the most fascinating stories I’ve ever heard comes out of Holland. The citizens in the little village of Ida in Holland were astonished when Hans Bergen died because he left an estate of $40,000 to a young girl named Anne Martin. She, of all people, was the most surprised villager of all, for she had never spoken to Hans Bergen. How could such a thing happen to her?
Enough? Enough!
"Gatsby believed in the green light, the orgastic future that year by year recedes before us. It eluded us then, but no matter -- to-morrow we will run faster, stretch out our arms farther... And one fine morning --- “So we beat on, boats against the current, borne back ceaselessly into the past." -- F. Scott Fitzgerald in The Great Gatsby

Why Put Off Until Tomorrow What You Can Do Today
Ivy Ledbetter Lee was considered to be the father of public relations, even teaching the first PR class at New York University in 1912. He was a consultant for many business moguls of that time: Westinghouse, Lindbergh, Chrysler, and Charles M. Schwab. During his consultancy work for Bethlehem Steel, founded and run by Charles M. Schwab, Lee told president Schwab that, with all Bethlehem Steel accomplished and had to offer, he and his executives should have more effective management skills. Lee told Schwab, “"I can increase your people's efficiency – and your sales – if you will allow me to spend fifteen minutes with each of your executives."

Garber on Business: Being Seen on the internet
Small business is getting lost in the gigantic mass of information, amusements, distractions and barrage of advertising on the internet. Big business has now received the message loud and clear: Go to the 'Net. If you're after that prime "youth" -- 18-to-35 crowd -- and you're not online, your business is definitely missing out. Here are some pointers from a baby-boomer who almost got left behind. Anne Garber found out the hard way herself just how important the online community is to survival of business!
Make Your Contacts Count
Make Your Contacts Count! A Great Book to Read for Business! Now, more than ever, it's time to maximize your networking...but don't you wonder how best to do it? One way to jumpstart your skills is to read the 250-page book that is filled with great strategies, "Make Your Contacts Count: Networking Know-How for Business and Career Success" by Anne Baber and Lynne Waymon. Here's some detailed information about what's in this great book!

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