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Are your Customers Crazy?
Do your sales people sit back at drink o’clock on a Friday afternoon and share war stories of prospects and customers doing strange and unpredictable things? Are your sales people, more times than your Sales Mangers cares to admit, left scratching their heads as prospects seemingly operate by their own sets of rules, making it up as they go, with a complete disregard for the sales person’s best interests and good intentions? That being the case this next section is written for you, in an attempt to help you or your sales people demystify your customers and indeed potential buyers.

Other apparent reason Related Articles

Self-Help: How a Ph.D. and Three-Pin Juggling Can Save Your Life
For some non-apparent (at least to me) reason, I get a lot of emails of the what-should-I-do-with-my-life sort. People seemingly think that, given a few professional and personal facts from a stranger, I can tell them how to proceed in their careers. I usally beg off politely, pointing out the impossibility of answering the question, even when you know the person well.

Information and Networks: Constraints of growth-oriented enterprises in the southern and eastern African region
It has been said that no man is an island. Although the entrepreneurs did not say so explicitly, it was apparent that most of the larger enterprises had benefited greatly from obtaining outside influences.

How are You Dealing with Apparent Sales Success Failures?
There is only one way to fail and that is to quit, so everything that doesn’t work out short of quitting is just an apparent failure. You need to learn how to effectively deal with the apparent failures so you can get to the sales success you want.

Reason Number 13 You Can’t Sell Insurance
You don’t set appointments for the right reason. The only reason to set an appointment with a prospect is to explore how you can do business together.

How to Start Split-Testing Your Web Pages
In working with a friend recently, it soon became apparent that we each had different ideas on what would work best for his integrated marketing campaign.

Selling With Stories
The most successful sales people sell without it ever being apparent that they are in fact, selling. How did they do this? They all told stories.

When should you send a press release? Here's 25 great reasons.
When deciding whether or not to send a press release, you need a reason. How do you know if your reason is good enough? Well, here's 25 reasons that are.

Is Your Timing Keeping You From Being Successful In Your Business? Part 3
There's a reason why product launches work and there's a reason why you reach more people (and make more money) if you control yourself, don't race through it and do it right. Here's why.

Leadership Myth #3 - Great Leaders have a College Education
To be a great leader, does one need a college education? No, that is not a prerequisite for leadership, but the weight of evidence is that better educated people do make better leaders. This article explains the apparent paradox.

5 Reasons Why You Should Do a Product Launch That Have Nothing To Do With Selling That Product
When most entrepreneurs decide to launch a product, they're mostly thinking about how many products they're going to sell or how much money they'll make during the launch. Now while that's a great reason to have a product launch, it's actually not the only reason. In fact, I may go as far to say it's not even the most important reason. Let's take a moment and go through the top 5 reasons to have a launch that have nothing to do with selling that particular product.

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