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Lessons learned from Columbus
Cristóbal Colón, marketer.

More on Indifference from Tom
Darci, from her Comment: "... and pursue my passion. It was a leap of faith and there was no safety net to catch me if I failed."

Purpose
Purpose is foundational to human life, to social organization and to business. No one goes into business without a purpose. Thus, the clarification of purpose is the most powerful engine of success known. Purpose is the foundation of all planning.

Use This Simple 3 Circle Strategy To Increase Sales
Sales is demanding especially during challenging times from economic downturns to increased global competition. Here is a simple strategy to get you back on track.

Your Hero’s Journey: A metaphor for life and business coaching
Did you know you are on a Hero’s Journey? If you are undergoing significant change in your life, you have been called to embark on a journey of transformation, which Joseph Campbell identified as The Hero’s Journey. No hero undergoes transformation alone, and this article describes how coaching can help you navigate the future with more ease, confidence and resilience.

How Can an Executive Attain Peak Performance?
Using a classic article on corporate athletes, I offer some advice on how executives can consistently attain peak performance.

May I Quote You?
As an author, the question, “May I quote you?” is a humbling request and a great compliment. For anyone who is in search of excellence a good quote is fuel for our journey. It’s amazing how a short, simple quotation can quickly provide perspective, inspiration, comfort, motivation or insight. What a wonderful return for our invested time - take 10 seconds each morning to read a new quote and our day, maybe even our world, is changed. I wanted to share a few of my favorites which can also be found in the new coffee table gift book, The Nature of Excellence… “It’s hard to beat a person who never gives up.” - Babe Ruth

Want to increase sales? productivity? focus? Stop cluttering your mind with useless information. Einstein, was right all along, take these simple tips and apply them today!
In this world of information overload, memorizing useless information and/or keeping everything in your head is the equivalent a having a really bad hang over, when it comes to productivity and focus. Our brains need a break, just like our computers, we must keep them clean and get rid of junk. It is time to purge, and get focused.

** The Passion of the Resume**
This article will help you become a better resume screener by being able to identify key words, phrases and other things that you can look for in a resume.

Top 10 reasons for NOT providing sales training and education
When does a sales professional no longer need sales training? When they quit breathing!!

Other aristotle Related Articles

The Ripple Effect: Small Steps Lead to Big Results
"We are what we repeatedly do. Excellence then, is not an act, but a habit." -Aristotle Procrastination is the single habit at the root of so many problems that plague all of us at one time or another - challenges with managing our time, relationships, projects, and information.

Knowledge And The Intellectural Capital Of The Organization
In the new economy of the millennium, knowledge has emerged as an asset to be valued, developed and managed. The quest for knowledge is not new: in the fourth century BC, Aristotle noted "All men by nature desire knowledge." Now, 25 centuries later, knowledge drives the global economy. No longer is knowledge considered only an individual's personal wisdom; knowledge is a component of the intellectual capital of organizations (Stewart 1997).

3 mistakes that most ads make
"Is a hand that can't grip still a hand?" asked Aristotle who believed that something is defined by its function or purpose. If you apply this belief to advertising, it will be right to say that an advertisement that doesn't convert is not an ad in its truest sense. Nonetheless, you'll see a lot of "ads" that don't convert target customers into buyers. The problem may be attributed partly to customers who have become jaded from the profuse amount of ads. The following mistakes that most ads contain, however, are another cause.

Start your Visual Thinking Process with Mind Mapping
Leonardo daVinci did it, Aristotle did it, should you? Mind mapping is widely understood term but few people utilize it. I am amazed that even in our school systems that it still does not replace linear note taking. Mind Map represents the best of both worlds by resembling the visual aspects of a flow chart and the organizational structure of an outline.

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