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A Halloween Treat Does The Trick For Hilton and Me!
How to make lemonade from a lemon. Leadership lessons on dealing with unexpected adverse conditions.

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The Public Relations Handbook, Second Edition
Book Review -- Alison Theaker; Routledge , Taylor & Francis Group, 2 Park Square, Milton Park, Abingdon, Oxfordshire OX14 4RN; 29 West 35th Street, NY, NY 10001; www.routledge.com; ISBN # 0415213347; 289 pages, $14
How to Buy a Mobile Home Park and Turn It Around
When you buy a mobile home park that needs to be turned around (and most parks need some type of turnaround), the first thing you need to do is disengage the prior ownership/management. Face it, if the park is not running like it should be, you will most likely want to start over with a new management team. Even though the prior owner is usually to blame for the poor operations of the park, it is difficult to keep the prior managers that have been trained poorly or incorrectly. So, in most cases, fire everyone and start over. There are always exceptions to the rule, but they are few and far between. I have found that it is easier to train a new manager than to retrain the existing one.

How to Retire on Just One Mobile Home Park
Most mobile home park owners tend to amass a portfolio of several parks, simply because, after acquiring the skill sets, it seems wasteful not to buy "just one more". But, in reality, they only need to buy one mobile home park to be set for life. How can this be? There are several reasons.

How to Evaluate a Mobile Home Park
Of all the barometers of park performance, from a profit and loss statement to the annual license renewal, one of the crudest and simplest is the fine art of analyzing grass. Because you can tell a lot about a mobile home park just from looking at the grass. The simplest first question is: "is there any grass?" If not, you may be in a desert, or under water. But if there is grass present, then here are some of the things to look for.
Mobile Home Parks - How to Properly Enforce the Rules
Many mobile home park owners feel that it is their duty as the owner to rule with an iron hand. They think that they can cure all of the park's ills with rule after rule. At with many parks, the rules section is longer than the lease itself. But is the park any better off with "rules phobia"? I have tested operating parks with extreme rules enforcement, and also with virtually no rules enforcement at all. And I think I have found the solution to successful park rules.
Why Good Looking Mobile Home Parks Have Ugly Returns
Some mobile home park buyers have this erroneous idea that the goal is to buy a great looking asset. They even rate the parks they look at based on physical appearance. The star system is a good example. Most people think a five-star park is always superior to a one star park. However, the only real star system they should consider is which park is a superstar on cash flow. Because at the end of the day, all that really matters when you own a mobile home park is making money. Parks that make money are great, no matter how ugly they are, and parks that lose money are dogs, despite how cute their entry may be. And, as a general rule, the prettier the park, the uglier the cash flow.

How to Rent a Mobile Home Park in a Tough Economy
You can't be a mobile home park owner and not realize that the good old days are over in filling up vacant mobile home park lots. Those of us who owned parks in the late 1990s became spoiled with how easy it was to fill up a mobile home park. Back then, all you had to do was to meet with a few dealers, drop off some flyers, and you would start bringing in a home a week.
Don't Hold Your Mobile Home Park Residents to a Unreasonable Standards
Most every mobile home park owner in the U.S. has a list of rules attached to their lease which is longer than the lease itself. While it's always a good idea to cover your bases and address every possible behavior concern, it's another to expect people to follow more rules than the local prison. More importantly, what's in it for the park owner?
Finding and Evaluating Mobile Home Park Investments
Of all the questions I receive from investors that are looking to purchase a mobile home park there are two questions that are asked most often: 1) How do I find a mobile home park deal that makes sense? 2) How do I place a value on that mobile home park? These are important questions and there are several ways to find mobile home park investments and even more ways that one can approach evaluation of that investment.

How to Properly Evaluate Mobile Home Park Investments
So how do I determine what a specific mobile home park is worth? In this article I will discuss the methods I use in evaluating a mobile home park once I have found one that looks like a winner.

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