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Tips For Dealing With Contractors
This week we discuss how to find a capable building contractor to build out the location. And as this series has been thus far, this segment is based on my personal experience and offered to you warts and all. As with all of my columns only the names have been changed to protect the innocent, the ignorant, and the overly litigious.

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Advertising on a budget -- Using print to drive traffic online (Part 1)
Like many start-up businesses, PrescottWeddings.com didn't have much money for marketing. On top of that, we had two major challenges (three counting the limited budget): Armed with those challenges, we went to work. Now, just over two years later, PWC enjoys well over 40,000 hits a month and has increased its advertising base by over 600%. On top of that, PWC is well on its way to establishing a reliable brand in not just Prescott but throughout Yavapai County.

Personal Finance Software
Whether you’re a seasoned pro and just looking for a way to keep your money matters more organized, or you’re a total newbie and have never used personal finance software before in your life, the number of choices available to the consumer can be quite overwhelming – unless, that is, you’re armed with all the information you need before going to make your purchase.

How Do You Survive Franchisor Bankruptcy
It takes immense discipline and fortitude to survive a franchisor's bankruptcy. It's a good idea to have a plan to minimize any potential losses in revenue and reputation, just in case such an unfortunate circumstance arises. When armed with a plan, you're more likely to avoid disaster and consequently keep your business afloat.
Change what you do
January is named after the Roman god, Janus who had two faces - one looking back and the other looking forward. Now is a good time for you to do both. Review the past year to list and celebrate your accomplishments. Also review your setbacks armed with hindsight to crystallize the wisdom you gained. Looking ahead - set your goals and map your path. But don't expect to keep doing what you are doing and get more. Prepare to change your approach just to get the same results. If you want to improve - do something dramatically different.

Special Alert! Announcing Special New Sales Closing Incentive To Make Black Friday Sales, Every Day Sales
After reading this short article, you will feel confident that you are armed with two of the most powerful closing tools in the business world today.
Lesson #2: “I watch and learn. And I’m still watching and learning.”
Armed with both a Bachelor of Engineering and an MBA, Wilson has taken his fair share of educational courses, but the one he found the most valuable was one called “Consumer and Buyer Behaviour”. “It helped me understand things like product differentiation,” says Wilson, “how to make marketing memorable; advertising; the impact of brand logo and positioning, and post-purchase dissonance.”
News is a Four-Letter Word
Press release writing can be a bit daunting at first, but it is certainly a skill that can be mastered. Armed with the proper tools and a bit of patience, you can be crafting your own killer press releases in relatively short order.
New zodiac sign confusion continues
Floods are ravaging Australia. The U.S. job market continues to struggle. The Tunisian president has been ousted and the army is clashing with his bodyguards and armed gangs. World fuel prices are going up. If the reactions of Facebook and Twitter users were any indication, however, what’s more heartbreaking is the fact that they’re no longer the zodiac sign they used to be and that they’ve been reading the wrong horoscope for years.
Enhancing Your Value: Staying Employable in the 2010’s
A look at job advertisements may be a startling revelation: How is this New Economy everyone is talking about going to impact us? Armed with an arsenal of digital equipment, how will we brave the new world order that is driven by compression technology and information overload, and assured by a false sense of virtual communication?
Your Sales People Will Miss Quota - Unless You Give Them This...
The beginning of the calendar year is a milestone in the sales manager/sales person relationship - marked by the issuance of sales quotas. In this episode of the Sales Management Minute, learn the key to ensuring your sales people are armed with the tools they need to achieve quota.
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