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The Importance of Master Data Management (MDM)
This article takes CRM a step further and focuses totally on managing your data. MDM is a new acronym out there -- and much of it correlates closely to the same problems . . . or opportunities . . . around CRM. It's an interesting topic, and definitely one to keep in mind as you're thinking about effectively managing your customer relationships.

PAPER WRAP-UP: Beware of Bad Microcredit by Steve Beck and Tim Ogden
In their short article published in the Harvard Business Review, Steve Beck and Tim Ogden warn that, though microcredit programs can be highly effective, companies need to exercise caution before investing in them because of the risk for such investments to backfire, both from a social development and a public relations standpoint.

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4.1 Institutions, markets and development: Working Out of Poverty
One of the leading thinkers about the importance of institutions and rules to making markets work for development, Nobel laureate Professor Douglass North, has explained that societies evolve institutions to “reduce uncertainty by providing a structure to everyday life”. He argues that this is essential to organizing the productive division of labour and that “institutions affect the performance of the economy by their effect on the costs of exchange and production”. He also stresses that many of the rules guiding daily behaviour are informal and that effective institutions for governing markets are a blend of socially accepted norms and laws underpinned by shared values.

The purpose of startup courses
Starting a business and got lots of questions in your head. Helen Dowling from Exceptional Thinking argues the case for business start-up courses.

What Leaders need to know about failure
Failure is not the opposite of success, says Phil Dourado, leadership author. Organizations, particularly their formal leaders, need to re-think failure, he argues in this short article.

The Employee Review Process for Women Entrepreneurs
Your business has grown and you have just hired your first employee. She (or he) can do most of what you need to have done. You have promised her a review in 90 days, and possibly a pay increase. The thought makes you nervous. What if she doesn’t do well? Do you have to fire her and begin the process all over again? What if she argues with you? How will you handle that? What if your definition of “clean and neat” is different from her definition of “clean and neat”? This article will give you the three steps you need to follow to insure your employee contributes to your business vision.

Middle-aged consumers & luxury consumption
For every youthful consumer there is a middle-aged one with more money (and more credit) to spend who would rather like to be noticed too. How does this consumer segment consume luxury goods? What do they associate with? Using the examples of present communication strategies adopted by luxury product marketers and an empirical study, this article argues how they are missing an opportunity and provides managers with a novel way to market their luxury brands, focusing on how middle-aged consumers associate themselves with these brands.

Papering over the cracks
If "cracked eggs don't hatch", simply papering over the cracks isn't going to change things. All too often organisations go for the quick fix - dealing with the immediate rather than the underlying causes of problems. In this article Doug Long argues for a leadership approach to getting desired results.

A Simple Guidebook For You To Get Up And Running With Article Promotion
Article marketing can be a sensible way to promote your home based business site, it is also very easy to do. You are able to generate articles that are based on your company and add them to article publication sites. All it takes is make time to generate the content article and submit them. The rewards however, will be an increase in site targeted traffic along with more product sales chances. The particular content article process will be as follows: You actually develop the article, proof read as well as edit the article content, and publish your new article.

Maintaining Our Spending Superiority
Now that the long-awaited second Carter term is entering its fourth year, we should not be surprised that the president is finally getting a handle on defense spending. He was on the TV contraption the other day, announcing we'll be slashing our defense budget, but "we'll still maintain our military superiority." After all, he argues, we ought to be able to get by on a budget still greater than that of the next ten nations combined....

Do you need a Corporate Social Responsibility (CSR) Program
CSR is 'fashionable'. it appeals. however, too many organisations adopt CSR as a 'badge' to demonstrate their altruism, their environmental credentials. This article argues that CSR is a business issues - not a badge of honour; it we approach it right, CST can help our bottom line.

High- and Low-Context Cultures and Power Distances
Literature provides argument that cross-cultural communication is a complex matter. Edward Hall argued much of the human communication is non-verbal and always follows cultural and contextual patterns (Katz, 2006). Hall further argues that there are two key concepts: High-Context v Low-Context and Polychronic v Monochronic (Babel, n.d.).

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