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Points of Intervention
This section is a walk through the MicroStart process, with specific recommendations. It focuses on the key areas of intervention SUM has identified. SUM's goal is to develop simple, efficient, and meaningful procedures, and these suggestions are offered in that spirit.

Other assessment stage Related Articles

Data Collection? Save Yourself the Trouble.
Why pay your consultant or internal project team to spend up front time collecting data that will only burn up hours (and fees) and inhibit the solution that you so sorely need? The time to collect data is during the assessment of the solution, not during the assessment of the problem.

MARKETING YESTERDAY, TODAY AND TOMORROW FOR BUSINESSES DEVELOPMENT.
Marketing concept has evolved over the years. It has gone through some sort of evolution to where we are today. There have been marked stages and these stages are the following: Industrial revolution: at this stage specialization took place, with the industrial revolution, wages were introduced. At this stage the farmers could produce and sell to the industrial workers. The marketing and the business concept was simple at this stage but later become more complicated eventually. In marketing this stage is called the production stage, it took a while and Henry Ford perfected it. He came up with the car assembly and mass market was born. At this stage there was limited choice for the customer.

Three Stages of a Sales Agent
Sales agents and advisors have a life cycle, similar to that of the life cycle of a franchisee. There's a beginning stage, an intermediate stage, and the final result stage. Most agents and advisors behave in a similar fashion during the first two stages, but their behavior can differ dramatically in the final result stage. But I'm getting ahead of myself…

Risk Assessment & Analysis Techniques
Risk assessment is an area of concern for all senior executives, but many mid-sized enterprises do not have the skills, processes, or tools to effectively mitigate risks. Instead of reactively ‘fire-fighting’ and dealing with issues as they arise, consider adding simple risk assessment & analysis exercises to your project planning process. Download & customize Demand Metric’s Risk Assessment Tool, Risk Mitigation Checklist, and Risk Analysis (Fishbone) Tool, and add to your skills arsenal.

Entrepreneurs Raising Early Stage Venture Capital are in a Beauty Contest
Startup and Early Stage entrepreneurs must compete for the attention and limited capital available from angel investors and early stage venture capitalists. In many ways it can be compared to a Beauty Contest. The business fundamentals of a successful business are in place, but to be "picked" from the other companies also pitching those investors, that company must be the most attractive to that investor, that judge who will decide if the company qualifies to go to the next stage in the process.

Selling from the Page Is the New Social Media Marketing Behavior
Most people do not like to be sold from the stage. Yet social media has redefined selling from the stage to selling from the page.

Killer Closes (From the Go for the Gold Summit)
This is the first time I’ve shared my easy formula for selling from the stage and creating more sales through public speaking. Here are 6 things you can do to market from the stage, including my Killer Close: the Back-of-the-Room Formula.

Dealing with Prospects in the 'Untroubled/Unaware' Stage
The most difficult challenge in sales is talking to prospect who need your product or service - but don't know it. They do not see the trouble or the need to change, so we call this the Untroubled/Unaware stage. This article explains how to deal with people in this stage.

The 360 Degree Trap
Many organizations use a 360 Degree Assessment to measure the effectiveness of leaders. I have always been a proponent of this method as it provides vital information required to improve leadership and build trust. There is a potential trap in this method if the assessment is strongly linked to compensation.

10 Reasons - Don't Worry When Sales Candidates Don't Take the Test
We instruct clients to have their sales candidates take the Sales Candidate assessment very early in the recruiting process. It's the first step after the client receives their resumes. Clients carefully spell out exactly how the entire process will work and explain that the assessment is simply the first step. Recent statistics show that only 34% of the candidates are taking the assessment without additional prompts. Isn't that awful? Maybe - let's explore it further. We should consider that the following ten scenarios are all possible reasons why candidates fail to complete the assessment:

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