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Unique Selling Proposition Little Things Can Make A Difference
Your unique selling proposition defines you from the competition. In sales little things mean everything.

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How to Acquire More Leads
The most effective prospecting techniques were revealed in the August 1st, 2002, issue of TIP (see http://www.eTIP.ca/) that resulted from a survey of financial advisors earning over $200,000 annually.
Advertising on a budget -- Using print to drive traffic online (Part 1)
Like many start-up businesses, PrescottWeddings.com didn't have much money for marketing. On top of that, we had two major challenges (three counting the limited budget): Armed with those challenges, we went to work. Now, just over two years later, PWC enjoys well over 40,000 hits a month and has increased its advertising base by over 600%. On top of that, PWC is well on its way to establishing a reliable brand in not just Prescott but throughout Yavapai County.

Branding Lessons from the \"Jersey Fresh\" Tomato
I was born and raised in Hunterdon County. We currently reside in neighboring Somerset, but my business is still based in Hunterdon County. And while many are vocal about the quirks and craziness of the Garden State, I simply love New Jersey. I love working here, and the opportunities to have fun here. In the summertime, I especially love "Jersey Fresh" tomatoes. Not just for the distinctive taste, but also for the valuable parallels between the trademark vegetable and what we do here at Delia Associates - brand-for-growth strategies for mid-market organizations.
MITIGATING RISKS FOR AFRICA'S GROWTH BUSINESSES (SMEs)
PRESENTATION AT THE JAI/ADB 2ND ND AWIB TRAINING WORKSHOP SEPTEMBER 19-23, TUNIS, TUNISIA BY PETER KIBIRITI, CEO, CORPORATE AFRICA LTD CEO,NAIROBI, KENYA AUGUST 2005
County: Smokers Need Not Apply
If you smoke, don’t even think about applying for a government job in Sarasota County.
When Should I Consider Filing for Bankruptcy?
“A person is insolvent whenever the aggregate of his property is not sufficient to pay his debts” – First State Bank v. Sibley County Bank, 105 N.W. 485
How To Create A Team
I recently attended a retreat for a year-long leadership program I'm participating in called Leadership Lorain County. There are 45 people in my class. We walked in Wednesday afternoon as strangers for the most part. We left Friday as a team who knew and respected each other. So if 45 of us could do this over the course of just under 48 hours, why do most business owners we speak with have trouble getting their employees on the same page?
Should you take a Homographic Approach to your Career Planning?
A Homo what?? Homographs are words that have two distinct meanings. For example: “It’s probably not appropriate if we appropriate their results” or “the august citizen will take office in August” or in the case of career planning, “his career ended after his car was seen to career into the telephone pole.”
Are Emotional Hot Buttons Stopping You from Taking Vacation?
In August almost everything shuts down for most of us to take a vacation. How many of you are feeling guilty and anxious about taking time away from your work or business?

Group Buying Sites- A Delight for Bargain-Hunters and Savvy Advertisers Alike
Getting a bargain and the sense of urgency that limited inventory and short-lived sales create is fundamental to consumerism. So, it’s easy to see why group buying sites that create a sense of urgency- by offering limited-time offers, like daily deals and flash sales, to a limited number of individuals- and deliver deep discounts for consumers, as well as a measurable, effective marketing strategy for advertisers, are wildly popular among bargain-hunters and enterprising business owners alike. In fact, according to Experian Hitwise, a global information services company, visits to a sample of group buying websites and aggregators increased 610% between August 2009 and August 2010. And a recent study by daily deal aggregator, Local Offer Network, projects that the U.S. group buying industry will expand by 138% in 2011 to $2.66 billion.

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