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Passion, Plan and Profit by Christy Strauch
Having your own business is said to be a part of the "American Dream". Even in these tough economic times, many people are still working toward having their own business. Actually, I've read that a financial recession can be the perfect time to lose a fortune --- but also the perfect time to make a fortune. So, is this the time for you to get serious about starting your own business?
Heart of Marketing by Judith Sherven and Jim Sniechowski
Customer service and really good customer service seems to be a thing of the past in many businesses. When I was growing up - my grandfather reinforced the importance of stellar customer service to me and that lesson has served me very well of the last two decades. This book explains how to put "heart" back into our businesses and our marketing.
Women's Millionaire Club by Maureen G Mulvaney, MGM
Many people own home based businesses and in these tough economic times - many more people will launch home based businesses. Some people do very well with their own business - while others never make a decent living. What is the difference?

An Interview With Book Publicist Scott Lorenz by Norm Goldman of Bookpleasurescom
Norm Goldman of Bookpleasures.com interviews book publicist Scott Lorenz of Westwind Communications.

Marketing a Book is Too Important to Leave to the Good Intentions of a Publisher
Marketing your book is too important a task to leave to the good intentions of a publisher. Harsh words? Maybe, but after spending so much time writing your book, don’t assume the publisher will put the same effort into the marketing of your book.

The Power of Your Child’s Imagination by Charlotte Reznick PhD
I'm a firm believer that we need to encourage creativity in children. There are many businesses where creativity is crucial - how many successful entrepreneurs do you know that have limited creativity? The ones I know - are very creative in many areas of their business. We all know that children are the entrepreneurs of the future and it seems the creativity many of us take for granted isn't encouraged in children in the 21st century. So - this review is about a book that I hope parents and other people who work with children will take a close look at. Dr Reznick gives us wonderful tools to help develop a child's imagination and creativity, but also to help children be happier. For all the parents, aunts, uncles, grandparents, mentors etc - this is a book you need to read.

Other author promotion Related Articles

Business Management May Turn Super Workers into Super Failures
Promotion from within is what many companies desire and what many employees strive to reach. However, are the skills being recognized the skills needed within that promotion? Read how you may be creating super failures out of your super workers.
Publicity is Priceless!
How do newspapers, magazines, television and radio stations get their news? How can they possibly know about Silicon Valley’s latest product; the promotion of Bob Smith at the Acme Company; the results of experiments conducted at Rutgers; a new book published by an unknown author or the date of the local Rotary Club’s pancake breakfast? Obviously, they don’t have reporters everywhere, all of the time. They rely on individuals, companies or the government to send them a Press Release.
The Entrepreneurial Author: Surviving Tough Economic Times By Jay Conrad Levinson and David L Hancock Foreward by Rick Frishman
When I started doing promotional work, I was always given a limited budget. This meant that I had to get creative and that was one of the things that really appealed to me about promotional work. So, for a long time I was doing “guerilla” marketing – without knowing it. When I was asked to do a review for the new Jay Conrad Levinson book I was very pleased. Since David Hancock is a co-author, that made me even more interested in this book because I’ve enjoyed his entrepreneur author blog. David and I share many thoughts about how authors, especially business book authors, should approach their promotion. Many of these thoughts are included in the pages of The Entrepreneurial Author. Let me say in the beginning that this book is good for many entrepreneurs – not just authors.

Easy ways to promote your website
Can you ever avail of free website promotion? Is that even feasible?Of course yes! Nowadays, your baby website can amass huge traffic in no time thanks to free website promotion.How does this free website promotion go anyway? What are things to be done?

Are your self-promotion tactics ethical or not?
Today it's not uncommon for some people to stretch the truth in order to get a job, get a sale, get ahead or just get noticed, but this behaviour raises some important issues about the good, the bad and the ugly of self-promotion... Proactive self promotion is essential in sales today because good work does not speak for itself anymore - You DO. So are your self-promotion tactics ethical or not?
Trade Show Tidbits
Instead of a brochure, hand out a one-page fact sheet. Do a pre-show promotion because 33% of people attending a show do so because of a promotion.
Website promotion for online marketing strategies
A good website promotion can provide the business domain the right exposure to the individuals particularly those who are looking for what the website offers. As part of the online marketing strategies, web promotion seeks more visibility on the popular search engines.
5 Latest Traffic Promotion Trends To Drive Targeted Website Traffic
Traffic promotion is no longer what it used to be. But the latest trends of internet marketing promotion will benefit you greatly and add additional money in your back pocket. If you are serious about online success, these 5 hot traffic promotion tips are absolutely essential to get targeted web traffic to your website. The golden rule remains the same, "Content is king and keywords are queen.". You will benefit massively by using these hot traffic promotion techniques
Successful People Use Tough Times to Position Themselves for Better Things to Come
Successful people don't let the current economic situation derail their promotion plans. They spring into action to get the promotion they want and deserve. If you want to get a promotion in these times, begin by upping the ante when it comes to your performance. Put more time and effort into your current job. Go from good to great. Build your brand and your network within your company. Take a lateral move. Volunteer for tough assignments. Most of all commit to taking personal responsibility for your life and career.
The ABCs and 123s of Self-Promotion For Independent and Self-Published Authors Part 3
Electronic and/or ebooks have reached a new high thanks in large part to the recent dramatic price reductions in Amazon's Kindle and the Barnes and Noble Nook. Suddenly, almost everyone who ever dreamed of being a published author can quickly and easily make their dreams come true. However, there is one catch...the competition for sales is increasing every day! That means that the author who publishes and does not actively and aggressively promote their book will never see any sales. How do you avoid this happening to you? You learn the tricks of the self-promotion trade for authors. Fortunately, it is actually easier than it sounds...and that's what I'm here to teach you--easy tricks for promoting your traditionally, self and/or independently published book.
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