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Strategies for Working From Home
It is happening more and more every day. People are working out of their homes. Some work from home as a telecommuter for a large corporation, while others own their own business and use their home as a base camp. What ever your reason, understanding that working from home has advantages and challenges is important.

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Introduction 21 Ways to Increase the Power and Profit of Your Advertising without Spending an Extra Cent
This is the introduction to a series of articles on "21 Ways to Increase the Power and Profit of Your Advertising without Spending an Extra Cent." As the title suggests, by following CEO and Author Brad Sugars'21 Rules, you will be able to ensure a great return on your advertising without spending extra money.

Triggers
Author/Writer/Guerrilla/Genius Joseph Sugarman, author of "Triggers," gives us fascinating information about triggers to making a sale.
The Entrepreneurial Author: Surviving Tough Economic Times By Jay Conrad Levinson and David L Hancock Foreward by Rick Frishman
When I started doing promotional work, I was always given a limited budget. This meant that I had to get creative and that was one of the things that really appealed to me about promotional work. So, for a long time I was doing “guerilla” marketing – without knowing it. When I was asked to do a review for the new Jay Conrad Levinson book I was very pleased. Since David Hancock is a co-author, that made me even more interested in this book because I’ve enjoyed his entrepreneur author blog. David and I share many thoughts about how authors, especially business book authors, should approach their promotion. Many of these thoughts are included in the pages of The Entrepreneurial Author. Let me say in the beginning that this book is good for many entrepreneurs – not just authors.

A Chinese puzzle: the battle between sales and marketing
Sales and marketing should be working together but all too often they dont. The author explains why and suggests a training solution

How To Maximise Your Marketing In A Recession
Since 2007 the world has seen a significant economic downturn that resulted in a worldwide recession. Whilst many countries are currently in recovery, evidence suggests that the downturn is a long way from over. Marketers will have to fight hard to hang onto their budget and this article suggests ways to make the most of your marketing in a recession.
Ten Steps To Take Charge of Conflict
The drama that often accompanies conflict is what gives conflict its bad name. Most of us veer away from screaming matches, stand offs and personal attacks. But, conflict does have redeeming value especially for those of us over 50. According to Barbara Strauch, author of The Secret Life of the Grown-up Brain, we need to present our brains with things that make it wake up, pay attention, and work really hard. To give your brain a workout, Strauch suggests talking with people who disagree with you because it helps you sharpen your own thinking and challenges you. So having conflict in your life can actually make you smarter. To benefit from benefits of conflict, and lose the drama, here is what I have learned about taking charge of conflict.

Interview with Sylvia Lafair
Sylvia Lafair is a clinicalpsychologist and author of "Don't Bring It to Work". She specializes in developing leaders and transforming teams. Sylvia has been a top author for my site and I decided to ask her a few questions to learn more about her and how she helps entrepreneurs grow their businesses.

Helped by The Help
A motion picture titled The Help is proving to be a surprise late summer box office hit and after watching it recently, I wanted to know more about the author of the book on which the film was based. Among the things I found in the book, the film and the authors personal story was a set of the most important lessons any business owner can ever learn.
Article Marketing: 7 Steps to a Great Author Resource Box That Drives Targeted Traffic to Your Site
Syndicating your articles online, also referred to as article marketing, is the #1 way to drive traffic back to your web site, if done correctly using an author resource box. Your author resource box plays just as strong a role in the makeup of your article as does useful content. Here are 7 steps you can take in your author resource box to drive targeted traffic back to your web site:
Michael Hyatt guest post today - Forget the royalties just give my book away
I have yet to meet an author who thought his/her publisher did enough marketing or who was satisfied with . Most have the fantasy of writing the book, submitting the manuscript, and then sitting in a lawn chair next to the mailbox, waiting on those big checks to show up. The reality of publishing and the source of real income is a quite different picture. Several years ago , author of , told a small group of us author wannabes something that revolutionized my approach to writing. He said, Everyone I meet wants to write a book. I tell them, Write your book. Do a great job. Now youre 10% finished. The remaining 90% consists of marketing, promoting, developing ancillary products, etc.

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