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How Will Your Audience Find You?
Business authors/bloggers: here's how to recognize your best friends and soon-to-be raving fans.

The Perpetual Perks of Self-publishing
The edge of self-publishing over traditional publishers.

Should Authors Self Publish Their Books Online?

From Amazon’s Kindle to iPhones and other platforms authors need to know how to publish their work online. Why publish electronically? It’s only a matter of time before it’ll be the preferred choice among readers because it offers a multitude of advantages. From a book marketing standpoint it makes sense because more people will be able to find an author's book if it is available online. And if the price is right an author can make 100% of something rather than 100% of nothing if their book goes unfound. Better hurry... this train is leaving the station.

Authors as Entrepreneurs and Heroes
Whether you are a book review editor, media producer, awards director, or literary association leader, if you are blacklisting bootstrapped authors, you are a huge part of the problem. The talented new voices are out there, but you must be open to hearing them regardless of the business model behind their work. Put your money where your mouth is and support your own.

Creating a Marketing Success Strategy for Your Book

Whether you’re a self-published, first-time author or a writer who’s landed multi-book deals with a major publisher, the truth is your job’s just starting. Whether you’re self publishing or going with a traditional publisher, assume that all of the responsibility for securing media coverage for your book rests firmly on your shoulders. The good news is if you utilize traditional PR, and various forms of online media including blogging and social media, you can create interest, start a buzz and develop a fan base and – sell books!

7 Essential Tips for Book Marketing Campaigns
A list of basic and effective marketing tips that goes beyond time and trend.

Going Green Paperless Books
Using and viewing ebooks on your smartphone and ipod.

Analyzing Website Traffic

Analyzing your web traffic statistics can be an invaluable tool for a number of different reasons. But before you can make full use of this tool, you need to understand how to interpret the data. Most web hosting companies will provide you with basic web traffic information that you then have to interpret and make pertinent use of. However, the data you receive from your host company can be overwhelming if you don't understand how to apply it to your particular business and website. Let's start by examining the most basic data - the average visitors to your site on a daily, weekly, and monthly basis.

What's The Difference Between Authors, Bloggers And Internet Marketers?
Ever wonder what the difference between authors, bloggers and internet marketers are? I mean most authors have blogs. Bloggers use internet marketing artistry and write books as well. The internet marketers publish books and post blogs.

Archenemies of the Aspiring Bestselling Author - Burnout and Apathy
Here are a couple of tips to help you overcome burnout and apathy, the archenemies of authors around the world!

Attention Authors! Sell Lots of Books with Teleseminars!

Countless numbers of authors have the dream of selling lots of books, becoming well known (and even reaching celebrity status), and making their fortune through their craft. Yet, most will not succeed due to lack of how to develop and implement an effective publicity plan. It takes more, much more, than a well-written manuscript to succeed as an author, at least if you want to make money through your writing. Learn one of the most effective marketing strategies around.

Authors! There’s Power and Profit when you get FREE Publicity
For someone on a limited budget, hiring a PR firm may not be a solution. The fact is, you can learn how to get publicity by your own efforts; and lots of it. You can literally get thousands, tens of thousands or even hundreds of thousands of dollars worth of free publicity if you know where to focus your attention.

Being a Bestselling Author has Ample Benefits
There are lots of benefits to being an author; more so when you are an online bestseller.

Bestselling authorâ€¦what are the benefits?
With the bestseller program, you are going to turn an unknown book to an overnight success. You are going to become a more credible and recognized expert in your subject area.

Blogging for the Non Blogger
The following are some easy to apply strategies that will get you well on your way to becoming a competent blogger.

Collaboration Rather Than Competition – The Need for Wise Partnerships is Higher than Ever
With today’s economy the way it is it is necessary for entrepreneurs to consider alternative methods for sustaining as well as growing their business. An incredibly powerful solution is through collaboration rather than competition.

Confessions of a Facebook Reject!
To help you avoid experiencing the same experience as myself and countless others here are a few recommendations on optimizing your Social Networking involvement.

Conveying the Value of a Paid Report
Many people are under the mistaken belief that because there is so much free information on the Internet people will not pay for information.

Create More Sales Opportunities Through Creative Marketing
The question becomes: How do you create a message so unique and compelling when using promotional advertising that you keep your promotional advertising and unique marketing items out of the trash and on the desk? The answer is simple: use creative and appropriate methods to get recognized.

Create Your Vision of Success

To find out how what you believe take this simple test. For the next 48 hours notice what comes up when you are talking about your company, your products and services and the value you bring to the table. Do your internal thoughts match your words? Do you feel good about your interactions? Do you feel the prices you charge are fair and reasonable? Do you believe you are worth what you ask? Do you feel you are the best choice for your customers?

Do These Three Things and You Will Drive Qualified Traffic to Your Website
There are countless methods to increase your visibility and revenues. Some are tremendously effective while others are a complete waste of time and money. Some require an extremely high financial investment while others require no money, just an investment of time. The goal of any company is to convert website visitors into buyers. Before you can do this, you must create a value for them.

Don't put me on your mailing list!
Something that seems not to be talked about much these days is netiquette. What is appropriate and what is not when it comes to building a subscriber list by way of the Internet. Read about one of the biggest mistakes you can make when building your subscriber list so you can avoid it.

Getting "hooked" helps you grow spiritually
Hold true to what you claim to be your truth.

Give me your internet marketing services for free!

The more visible you become in your market, the more you will have people who assume you have an extra few minutes to address their questions – for free. If you don’t learn how to handle this from the start, it can easily get out of control. You can end up spending more time addressing the concerns of people who have no intention of paying you to the detriment of those who do. Learn how to stop this before it gets out of control.

Hidden Opportunities for Bestselling Authors
We live in a try before you buy society. By hosting a one or two hour complimentary workshop you are giving your attendees a taste of what you have to offer. When you do a stellar job presenting your information, you will likely be able to introduce your paid programs.

How Much More of this Economy Can We Take?
Here are a few tips on building a consistent flow of business throughout the year.

How to Gain Visibility, Market Reach and Revenues from Writing Free Articles

One of the most important, yet often least understood business building strategy for authors is the need to market. Many speakers, authors, trainers and consultants desperately want to gain visibility on the Internet and within their market, but may not know the most effective and efficient way to do this. Marketing serves several purposes including market reach, visibility, credibility and perception of expert status. There are countless ways to achieve these outcomes. Discover one of the best ways to achieve your marketing goals as an author, speaker, coach or consultant.

I Would Give Anything To ...
Anyone who has achieved a relatively high level of success in their industry has probably had the same statement directed to them. “I would give anything to be a successful ________ just like you.”

Information Products; Step one … a Google search
When I hear people say they can’t find information what this tells me is their topic is either so obscure that very few people would have an interest or….they simply have not looked in the right places.

Internet Marketing – Are You Using a Push/Pull System?

An important aspect of marketing has to do with what is referred to as Push/Pull marketing. Push/Pull marketing is exactly as it sounds. At times you are “pushing” information out to your market and at other times you are implementing strategies to “pull” consumers to you. Regardless of whether you are selling someone else’s products and services or your own, if you do not implement a complete marketing strategy that includes the Push/Pull philosophy, you are likely defeating your purpose. Learn how to effectively use push/pull marketing.

Internet Marketing - What's stopping your success?
Success for an online business requires a solid foundation. Your foundation needs to include specific systems. One system is that which will build a responsive opt-in subscriber list. Without a solid list you will face insurmountable obstacles to your success.

Internet Marketing - Who can you trust?
It seems one of the greatest challenges for those new to the world of Internet Marketing is to know who to trust when it comes to who they are, what they know and have they truly accomplished that which they claim to be an expert at? Here are a few recommendations on how you can minimize getting sucked into the next “get rich quick” scheme and find those who are “the real deal”.

Internet marketing allows you to literally make money at the press of a button
When I say an incredible living from the Internet, I don’t mean you are going to be the next Internet marketing guru. I simply mean the Internet can be a great tool to market your business, regardless of what business and industry you are in.

Internet Marketing! It’s driving me crazy!
Although the Internet is a great tool for building a business, it is not for everyone. Far too often people see it in a light other than it really is. Find out if you are meant to use the Internet in your business and in your marketing. Discover what one top Internet marketing learned along the way.

Is Becoming an Amazon.com Bestseller Worth Anything?
I believe that almost anyone can become a best-selling author regardless of genre. It’s simply a matter of how much you want this and if you are willing to do what it takes. It takes vision, planning, time and effort.

Is Twitter useful or a waste of time for authors? Judge for yourself
The fact is, Social Marketing works for some and fails miserably for others. It is not a one size fits all process.

Is Blogging Necessary?

In essence blogs are no different from other marketing channels. Blogs are designed to deliver results, position you and your company and establish credibility. Some of the primary reasons to have a blog and to blog are to build expert status, reach a global market, increase customer and media relations, keep your market informed on what is happening with your company and industry, establish market perception and rank high on the Search Engines.

Media Is Great Fodder for Low Cost Report Topics
Where can you find great ideas for your report topics?

It’s Not that Internet Marketing Doesn’t Work; It’s that Your Systems Don't!
Interestingly, credible Internet marketers often offer solutions for the very same problems as the quick fix sellers and yet, how they do it is very, very different.

Low Cost Reports are a Low Cost Way to find out what your market wants
Developing a low priced report will give you a good indication if people are interested in what you are providing a solution for.

Low cost reports can generate thousands of dollars
One of the easiest (and quickest to create) information products around is a report.

Making Money on the Internet Forget all the Hype – You Have to Work at This
How it works is there are a number of ingredients that must be applied. Leave out one of the ingredients and you will likely miss the mark.

Making Sales Stick; A Simple Strategy Guaranteed to Increase Your Success
One of the greatest concerns for those who do sell online is how to make sales stick and minimize refunds. Selling someone a product or service is one thing. Making it stick is something else.

Market Your Expertise Online Through Teleseminars
With economics the way they are today it is essential for companies large and small to find effective ways to reach their market, introduce products and increase customer care. Teleseminars are one of the best ways to do this. There are a number of types of teleseminars you can offer. Learn more about what these are.

Miss This in Your Marketing and You May Destroy Your Business!
Companies will often spend money on their marketing to attract new customers, but forget one of the most important aspects of their marketing; a satisfied customer. When this is overlooked it can literally destroy a company. Learn how to assure this doesn’t happen.

Money comes to you when you do this one thing!
What is the solution you offer your clients? Not what you think the solution is, but the actual solution. The greater the solution, the more money they are willing to give you.

Most online job and business opportunities are bogus!
Not only is this true for home based job opportunities, it is true for those home based business opportunities; those claiming you can make boatloads of money with little, if any effort and simply "with the press of a button." Here are a few steps you can take to minimize being taken advantage of...

Online Best Seller EBook - The Dos and Don’ts of Launching
When you are ready to launch your eBook make sure to keep these dos and don'ts in mind during the launch to help you make the most out of the process.

Online bestsellers; utilizing Internet systems
Online book launches can be a springboard into other opportunities such as additional product development, speaking and consulting jobs and increased expert status.

Online book campaigns â€“ friend or foe?
The more you know about marketing, online strategies, becoming visible and profitable, the better off you will be.

Online market research – find out what’s hot and what’s not!
One of the most important things you can do as you grow your business is to know who your market is and what they want. A great way to find out what’s “hot” is to conduct online research. Although a great recommendation, many people have no clue where to begin. Often marketing experts tell you what to do, but not how. Today, I am giving you a how.

Only the chosen few make money with the Internet...Give me a break!
How often do people blame others for not making money on the Internet. The fact is you can make money, and darned great money, on the Internet. However, there are rules to the game.

Qualities and Attributes of a Best Selling Author
No one is born with the knowledge they need to become a bestseller, but it can be learned. It just takes a little effort and a whole lot of guts and determination to see your passion through to the end!

Regret or Passion? Which Will Be Yours?
How would you answer this question? Ask yourself, “What am I good at? What do my friends say I am good at? What do I enjoy and feel passionate about? What do I think is important?” The key to your happiness may well be held in the answers.

Social Networking A great resource or simply a waste of time
It seems at every turn we are hearing about the “latest and greatest” place to network and build market reach on the Internet. Regardless of the size of your business, there are likely things you could be doing to increase your market reach, but knowing which is the best for your particular needs can be a daunting task. Learn how to choose the best avenue for your social networking

Social Networking Etiquette...Why should I accept your invitation?

With the onslaught of Social Networking opportunities some people seem to think common sense and manners don’t apply. The reality is, Social Networks are like any other type of network. Most sane people wouldn’t walk up to someone at a business meeting, ask for their card and say, “Okay, now you are my friend and I am going to slam you with stupid phone calls, junk mail and other useless garbage.” Find out what you should and should not do to get the most out of Social Networks.

Social Networks... are they for you?
If you’ve been on the Internet for even a short period of time you have likely heard that Social Networking is the latest and greatest hot thing on the Internet. In many ways it is. However, as much as Social Networking can help you build your business, it can be a huge waste of time. Find out what you need to do to get the most out of Social Networks.

Testimonials Add to Your Credibility with Information Products
Potential customers are most likely to believe testimonials from trustworthy clients than they are to believe you tooting your own horn.

Surefire ways for articles to build your online position
Again, the strategy of writing and distributing articles to online directories is one of the most effective ways to build a targeted opt-in subscriber list. Over time this list can generate substantial revenues by way of other offers the reader receives.

That Which We Resists Persists

By now just about everyone has heard of how powerful our thoughts, words and beliefs are. Yet, for some unknown reason people subject themselves to listening to and talking about how bad things currently are with the economy. Over and over we hear how absolutely terrible things are. The fact is we are going through a global transformation; one that we can either resist or accept. Through the resistance we create pain. Through the acceptance we create solutions. Learn how you can be more accepting and move through these changing times with grace.

The 3 C's of Getting Your Foot in the Door of a Prospect
Getting your foot in the door of a prospect often reaches beyond what most have been taught in sales training seminars and books. It is a state of mind, emotion and action.

The Only Option is to Succeed
There are always unplanned occurrences that prevent us from accomplishing all the goals we set. However, our roadblocks are often as simple as getting caught up in the day to day activities of running our business.

The Power and Profit of Affiliate and Joint Venture Partnerships
In offline marketing terms such as sponsorships, partnerships and shared revenues were used to define what is now referred to in the online world as Affiliate Partnerships and Joint Venture Partnerships.

The Power and Profit of Teleconferences
Consultants, coaches, speakers and trainers can literally make tens of thousands, and even hundreds of thousands, of high profit margin dollars without ever having to leave your home.

The quiet voice speaks loudly - when you listen
Now is a perfect time to listen - During these amazingly fluctuating times it would be very beneficial for you to take time to really get connected with this voice which is actually intuition.

Three Things that Define a Best Seller
A substantial, high-quality piece, a solid and wide-reaching marketing strategy, and the dedication to pursue your dreams of becoming a best selling author are three of the most important factors that define a best seller who takes advantage of what the Internet has to offer.

To decide or not decide - This is the Law of Attraction
Often we have time to think about our decisions, other times not. We may be called to make a decision in a split second that can forever change our lives. If we have not developed the our ability to make decisions when needed, in the time needed, we can miss many opportunities.

Top Internet Marketers Share How to Build a Six and Seven Figure Businesses
Do what you can to go deep into your market while maintaining a high level of integrity.

Turning our situations from frightening to enlightening

No matter where you turn, fear seems to be a topic of conversation for so many. Turn on the news, read the newspaper, watch television…it’s there. Truth be told, there is a major shift underway. This shift can be frightening to some, enlightening for others. The fear comes from the outward evidence that life is falling apart. The fear comes from the uncertainty of personal and professional finances. The fear comes from the unknown. Learn a simple strategy to go from frightened to enlightened.

What Is Your Legacy of Success?
As we grow and change our definition of success is bound to change. For some, success is doing whatever it takes to gain material wealth regardless of the personal, spiritual or emotional cost. For others, success is defined quite differently.

Which Is Better; eBooks or Physical Books?
A little known fact among the uninitiated in the world of book development is that regardless of the format you choose you must be an active participant in the marketing of your book. The greatest challenge many authors have is how to market their books. There are countless ways and it is an ongoing process. Find out some essential things you need to know before you decide.

Why most training courses don’t work and what you can do about it
Recommendations to apply to virtually any training you take.

Why's Everyone Always Picking on Me?
In essence, when someone is not willing to look at their part in a situation, the situation will continue to manifest over and over. The circumstances may change, the people may change, the location may change, but the essence remains the same. In order for something to change outwardly, we must change inwardly.

Write, Publish and Market Your Book with No Out of Pocket Expense
Imagine how your life would change if you knew you would make money on virtually any book you take to market AND you could do so with no out of pocket expense. I can tell you from my firsthand experience, your life will never be the same.

Write reports based on your expertise
If you plan to develop information products you will be well served (as will your readers) to write based on your area of expertise.

Ten Tips for Publishing your eBook
Changes to eBooks and marketing tips.

Yes You Do Need more Media Training
Studies show that 93 percent of what an audience reacts to has to do with the messenger, and only 7 percent has to do with the message itself.

WRITE A NEW STORY

'Write a New Story' is a great metaphor for many things in our lives. Sometimes it's about creating healthier habits. It could be initiating important changes in the way you contribute to your key relationships - or making a decision to move beyond an existing situation. Either way, what's most important is recognizing the choices we have and acting on those choices with honesty, wisdom and compassion. As we know, the outcomes that develop are stronger-decision making skills, more confidence, courage, personal happiness and fulfillment of purpose.

Authors: Use Twitter to To Publicize Your Book
Twitter is a great tool to utilize while shamelessly promoting your book. As with most things, successful book promotion via Twitter is an art form not to be taken lightly.

One Page at a Time (on the Writing Life)
Imagine following a writer around through all the years of her life one story at a time. When the writer is an award-winning writer and a superb storyteller, like Dr. Pat Carr, you are most likely to enjoy the trip through marriages, relationships, academic life, writing life....

Book Signings – Do I Sit or Stand?
A book signing can be a nerve-wracking experience for some authors. You worry about how you look, whether you'll sell any books and how people will perceive you. Having a successful signing is all in your approach. There are many authors--experienced or first-timers--who are still asking this question: Do I sit or stand when I'm at a book signing? My answer is: Why not do both? And here's why...

Advice to Authors: Give Acquisition Editors What They Want
Authors: Ever wonder what acquisition editors at book publishing houses are looking for? Want the "inside scoop"? Here's some advice for authors from a 25-year publishing veteran--Jerry D. Simmons.

How to Manage the Scary What-ifs of Publishing a Book
All aspiring authors look forward to publishing their book…until it actually goes to press. Then all these fears start showing up. What if no one likes the book? What if I never sell a copy? What if it comes from the printer riddled with errors? Tears, depression, horror-these are common reactions to such a profound moment in life, and even experienced authors feel queasy on publication day.

Do Amazon Rankings of Your Competitors Matter?
Authors often wonder why their Amazon sales ranking goes up or down. The seemingly random ranking system drives many authors to frustration. There’s a new tool that will help authors track their own books and those of others called TitleZ

Winter/Spring 2011 Book Fairs and Book Festivals Authors & Book Lovers Should Attend
Authors can promote their book and meet fellow authors at book fairs. Here’s a list of Winter/Spring 2011 book fairs and book festivals worthy of your attendance.

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