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Prescription For Attorneys To Use Litigation Public Relations, From “The PR Doctor
The use of public relations in litigation is becoming more and more prevalent in today’s world. Litigation PR is defined as the management of the communication process during the course of any legal dispute or adjudicatory processing so as to affect the outcome or its impact on the client’s overall reputation. In today’s world it is more and more common to see law firms being assisted by PR consultants and counselors. “The PR Doctor” has a prescription of ten (10) tips for attorneys to assist them in influencing the outcome of the litigation, protecting their client’s reputation before and after the litigation, making a client’s viewpoint known, ensuring balanced media coverage, helping the media and the public understand complex legal issues, defusing a hostile environment and helping resolve the conflict. Here are the ten tips.

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Public Relations Prescription for Healthy Media Relations from the PR Doctor
Are you frustrated in your dealings with media? Are you becoming ill because you cannot achieve positive media coverage or a single media placement? If you responded YES, then the “PR Doctor” is recommending a thorough “check-up” of your media relations skills and is writing a prescription to help you achieve healthy and successful media relations.

You will get better results if your publicity has a strategic purpose
Too often, business people try to create good news coverage whenever they see an opportunity. They don’t give any real thought about the strategic potential of the news coverage. Instead, best-practice media relations activity involves a clear, strategic link to your organizational mission and goals. This article outlines the key elements of strategically based media relations

A Series of Strategic PR Tips and Prescriptions, Part 1 From The PR Doctor
How healthy are your public relations efforts and your media relations? Do you have a prescribed plan to achieve healthy publicity for your organization year in and year out? Do you have preventative measures and cures for unhealthy media relations and media coverage for your organization? Do you complain that your organization never gets the media coverage you feel you deserve? Well, if you do not have a healthy relation with the media and you are faced with some real public relations challenges, “The PR Doctor” has a series of strategic PR tips and prescriptions to help. This article is the first in a three part series of a prescription to present those strategic PR tips. Here are the first 10 strategic PR tips in the 3-part series.

A Series of Strategic PR Tips and Prescriptions, Part 2 From The PR Doctor
How healthy are your public relations efforts and your media relations? Do you have a prescribed plan to achieve healthy publicity for your organization year in and year out? Do you have preventative measures and cures for unhealthy media relations and media coverage for your organization? Do you complain that your organization never gets the media coverage you feel you deserve? Well, if you do not have a healthy relation with the media and you are faced with some real public relations challenges, “The PR Doctor” has a series of strategic PR tips and prescriptions to help. This article is the second in a three part series of a prescription to present those strategic PR tips. Here are the second 10 strategic PR tips in the 3-part series.

A Series of Strategic PR Tips and Prescriptions, Part 3 From The PR Doctor
How healthy are your public relations efforts and your media relations? Do you have a prescribed plan to achieve healthy publicity for your organization year in and year out? Do you have preventative measures and cures for unhealthy media relations and media coverage for your organization? Do you complain that your organization never gets the media coverage you feel you deserve? Well, if you do not have a healthy relation with the media and you are faced with some real public relations challenges, “The PR Doctor” has a series of strategic PR tips and prescriptions to help. This article is the second in a three part series of a prescription to present those strategic PR tips. Here are the third and final 10 strategic PR tips in the 3-part series.

The PR Doctor’s Prescription of Strategic Actions For A Healthy and Strong Pitch To The Media
The news media is literally inundated with pitches for media coverage every day. Unfortunately a very large percentage, some say as high as ninety (90) percent are useless form letters and from people who have done absolutely no research about the media where they have sent their pitch. Media pitches that are done with a lack of media-savvy are real irritants and can really greatly diminish your chances of getting the media attention you want. However, there are proven professional ways to improve your chances with the media by being strategic in your pitches to the media. So what are the strategic actions you can take to improve your “pitches” to the media? The PR Doctor offers the following prescription for a healthy and strong pitch to the media.

Busting The No. 1 Social Media Myth: The Real Secret to Explosive Online Marketing
YouTube, Twitter, Facebook, MySpace…. What do all these stories have in common? They all received massive amounts traditional media coverage, which is what really broke the stories. Online media can spread like wildfire, but without the serious clout of mainstream media coverage, online stories generally remain an Internet phenomena. Without traditional media attention, the Internet can create success stories - but not stars.

Creating PR Success Beyond Oprah
At least through the end of this year, Oprah will remain one of the prime jewels, when it comes to media coverage. But it is the combination of media coverage that creates an effective public relations campaign. It is not about one placement, even if that placement is on Oprah or the Today Show. It is about the long haul, about creating a sustained ongoing media presence.

Learn from this costly new business owner medical care insurance error
If you are self employed and need health insurance coverage, you probably have several alternatives and it may be hard to decide which option is best. You may have the option of keeping your COBRA coverage from your most recent job, you may be able to get coverage through your spouse's employer, you may be able to get medical care coverage on your own as an individual and you may have the option of buying coverage through your business.

Small and Midsize Business Need Ordinance and Law Insurance Coverage
A little-known but very useful insurance coverage for small- to midsize-business owners is Ordinance and Law coverage. Generally lacking in simple commercial coverage, this basically is additional property coverage available to building owners and landlords of either residential or commercial units. Ordinance and Law coverage fills the gap in your property coverage if you own a building that is 25 years old or older which many Orange County properties are. Ordinance and Law coverage is broken down into three sections: Loss to the Undamaged Portion of the Building, Coverage for the Cost of Demolition and Coverage for the Increased Costs of Construction.

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