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Disrupt-Then-Reframe Selling: How to Close a VC?
Have you heard of the concept called “disrupt-then-reframe”? The theory is that you introduce a non-sequitur or unexpected element into your pitch and then immediately inject a call-to-action. The disruption theoretically neutralizes critical thinking and makes a person more susceptible to agree.

Other barbara davis Related Articles

How To Write For Children And Win Over Parents
You not only have to win over the hearts and minds of children when writing for them - you also have to win over their parents so that they will want to purchase the book for the kids. Barbara explains how to do this.
Reduce Effort Stress And Risk When Starting A Business
To reduce the stress and rik of commencing a new business, draw on the expertise of those who are successful. Barbara shows you how to benefit from others.
Sales That Sizzle
To make sales you must promote and advertise. What to say and where to say it is very important. Barbara gives some good advice on how to get the best from your advertising by communicating with gusto.
You Can Spoil Your Dog But Dont Ruin It
We like to have our pets as part of our family. Barbara calls this 'humanising' the dog. But if you are not prepared to put a little regular time into doing this - the dog can rule your home and ruin your life. Attitudes and ways of training have changed - as barbara points out.
Knightfall: Knight Ridder and How the Erosion of Newspaper Journalism Is Putting Democracy at Risk
Book Review -- Knightfall: Knight Ridder and How the Erosion of Newspaper Journalism Is Putting Democracy at Risk – Davis Merritt; AMACOM, 1601 Broadway, NY, NY 10019; www.amacombooks.org; ISBN: 0-8144-0854-0 240 pages, $24.95

Lesson #2: Know Where You Want to Go, Then Worry about the Way
As soon as DeLuca heard the story about Mike Davis he began setting in stone his own goals for himself. Davis was the owner of a sandwich shop chain in New York who had begun from nothing and grown his operation in a string of 32 stores. From thereon out, DeLuca’s goal was to match that number.

Sales Tips: Save Your Gas
Forget high gas prices and driving haphazardly to various potential customers. Rick Davis with Building Leaders Inc. offers five sales tips for making the sale without ever leaving home.
Sales Tips: Laying the Groundwork
Looking to close a sale? First you've got to do the groundwork. Here are five sales tips from Rick Davis of Building Leaders, Inc. that will help you change potential customers into satisfied customers.
Selling Through the Tough Times
In this tips-oriented piece, Rick Davis, president of Strategic Sales in the Building Industry, explains how to rise to the situation and sell through tough times.

Sales Appointments to Sell Free Services
Barbara left a voice mail for me today. 10 points for Barbara. She got me to call back. 10 more points for Barbara. When she finally had me on the phone she asked, and who are you with? -20 points for Barbara. It was over for me right there...Read MOre

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