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Sales Compensation Guidelines
Money alone does not motivate most people, but incentives crafted into a well thought-out compensation plan will produce results you hope for. Here are some guildelines to help you with your pay plans.

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Manage Your Cash Flow And Share Business Success Benefits
Advice For Startups - Manage your cash flow. You can’t spend a lot at the beginning. I was under a mountain of MBA debt coming out of school. I didn’t have the money to pay people top dollar so I used an innovative compensation structure. We had small salaries and large pay-for-performance incentives. If we didn’t sell any work, we didn’t get paid. That was a model that helped the business get off the ground. We offered much lower salaries with a lot of upside potential. With this mode we attracted people who were entrepreneurial. We’re constantly looking to innovate and be entrepreneurs – so this compensation model fits our culture perfectly.
Why the Gold is In the Data Base and How to Dig it
Most people these days have heard of data base massage, and have some idea of why it out performs typical approaches to telemarketing. Here are the key factors to acquiring and maintaining a data base that is highly responsive to your communications.
$759 Billion Wasted Each Year!
That’s not a statistic on the latest government pork-barrel spending spree; that’s how much American business spends on salaries for which work was expected, but not performed!
Driving Direct Marketing Excellence: Customer Profile Studies
This article talks to the importance of conducting a thorough customer profile study to get a good understanding of your customer base. These studies can be performed for very little cost and the data that you receive back on your customer base is unbelievably valuable to your business.
4th of the 10 Kurlan Sales Competencies that are Key to Building a Sales Culture
For more than 40 years, sales authors, experts and trainers have been telling their readers, subscribers and clients about the importance of talking 30% of the time and listening 70% of the time. That ratio is not etched in stone. Even 50/50 is acceptable. The stage of the sales process dictates the ratio more than the ratio itself. For instance, if your salespeople are following the Baseline Selling process, they would talk 100% in the earliest phase of Getting to 1st Base, and probably 10% in the later phase of Getting to 1st Base. They would probably talk 10% of the time while Getting to 2nd Base. They might talk 50% of the time on the way to 3rd Base and 90% of the time when Running Home.
How to Secure your Future in Today’s Economy with a Home Based Business Opportunity
The world has slid into the depths of economic downturn. Many big and small companies have either laid their staff off or trimmed their salaries. All those who have taken housing or automobile loans are worried.

Home-based Business: Votive Candles III
In the previous article about making votive candles for your home-based business, we stopped on the point in which you insert the pre-tabbed wicks into your mold filled with congealed wax. Avoid using too much force pushing the tab onto the base, as it may either release the wick from its tab, or free the tab from its base.
Tips for Optimizing Personal Wealth
Most people believe you need to have a high salary in order to amass great wealth. This is not the case. Many people who make huge salaries are paupers, and many people with modest salaries are multi-millionaires. This article gives 10 tips on how to build a personal fortune.
How to Expand Your Customer Base
Depending what industry vertical you are in, there will be different techniques to expand your customer base. Growing our customer base has become an art for us. How did we do it? How could you do it?

What Does Somebody Have to Do to Get Promoted Around Here? When You’re Feeling Overlooked at Work
Landing a promotion at work– and all of the benefits that come along with it, including bigger salaries and better opportunities – can seem more elusive than getting a spot in the popular group at school.
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