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Memo to the very small
What should my local chiropractor do? Or the acupuncturist? Or the pet store? What about that small church or mosque?

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Lesson #2: Understand the Future and Your Place in It
“I’m a paper man, not electronic,” says Helu. “My children gave me a lap top for Christmas, but all I know how to do so far is push the on button.” In university, Helu studied engineering. He can process numbers and formulas at a speed impossible for most. But, when it comes to using computers and the like, Helu is uninterested. He prefers to keep to himself in the drab basement of his two-story headquarters surrounded by the paper ledgers he has been using since he was a boy.

Lesson #2: Make The Best With What You Have
“I didn’t have a video background, but my husband and I borrowed video equipment and started to shoot scenes on a tabletop in my basement,” says Aigner-Clark. “I put a puppet on my hand and plopped my cat down in front of the camera. My husband and I used our home computer to edit our first video.”
Lesson #3: Get Word Of Your Business Out There
“We didn’t spend any money on marketing and advertising,” recalls Aigner-Clark. So just how exactly did her basement operation become the billion dollar industry leader that it is today? What it all came down to, she says, was her ability to hit the streets and get people talking about her business.

Write Right: How to stop writing like a dropout and start writing like a pro
Business writing is like cleaning the basement: Everything's piling up, but you don't have time to deal with it. There’s even some good stuff in all the mess, but you're not sure how to find it. You just want to close the door and forget it. Learn why business writing today is so vital to your success and take advantage of tips and tools to help you become a great writer.

The Pickle King: The Early Years of Henry J. Heinz
He started grinding spices for his mother in the basement of their Pittsburgh home when he was just six years old. Later, when Henry Heinz founded his company, it was little more than a one-man operation of peddling horseradish sauce door-to-door. But today, the HJ Heinz Company has over 110 locations across six different continents, and is one of the leading brands in the food industry.

About those Microsoft ads, some folks SHOULD buy a PC
Some folks are concerned about the recent spat of Microsoft ads knocking the high cost of ownership of Macs and the “Apple tax,” it all boils down to this: if nothing matters except getting a bargain basement computer as cheaply as possible, get a PeeCee.
There is a Storm Brewing - A Labor Storm
How long will this storm last? Have you prepared? Do you have an umbrella? Are you ready to head for the basement when the sirens roar? Unfortunately, we don't have the technology to literally see the future. So, we must depend on studies and the research of futurists to be our crystal ball. We know a labor storm is brewing but we just don't know how intense it is going to be.

Staging Diva Home Staging Tips for the Basement
The Staging Diva®, shares her expert home staging tips for the basement.

Look Big, Win Big: The 5 Cardinal Rules of Logo Design
Your logo appears on everything from your letterhead to your website, reaching customers, prospects, suppliers and the press. In other words, your logo reaches everyone and is the first impression someone will have of your company, therefore your logo needs to create a favorable introduction. Present yourself clearly and dynamically, and you’ll look like a pro, even if your office is your basement.
Online Marketing Success Story- One Of Commitment , Drive And Following A Plan
Online marketing success story of how one man went from living in his mom's basement to living a life of his dreams on a Caribbean island.
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