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Recession-Proof Your Mind (Part 2)
What is a recession? Does it really mean that times will be tough for the entrepreneur? Learn the secrets to profiting during economic tough times when you recession proof your mind.

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Story ideas the media will love
Presenting story ideas and media releases the won't end up in the editor's wastepaper basket.
Lesson #1: The Reward is Worth the Risk
“I'm an entrepreneur,” says McMahon. “I take chances in life…I got balls the size of grapefruits!”
Struggling With Juggling
Are you juggling too many things at once and are you finding it a real struggle not to let any of the balls drop? How can you cope without letting everything go?
Mud Season. Not.
It's (still) "mud season" in Vermont, courtesy this winter's abundance of snow. Cars and trucks, in particular, look like flying mud balls.
Will Gifts Get Prospects to Return Calls from your Salespeople?
A fruit basket arrived this morning. My first reaction was, "who would want to send me a fruit basket?" It turned out that a salesperson sent it, hoping to get me on the phone. He had already left two voice mail messages and stopped by on one other occasion. As I write about his attempts to reach me, a few thoughts are running through my mind:
Think BIG - A Lesson from a Little One
Like most of us, I learned about the mechanics of goal setting early in my career. Although I learned the theory of goal setting in graduate school, it wasn’t until later in my career that I learned about the powerful psychology goal setting and how imbedding goals into the walls of our mind unleashes the real power. But it was only a few years ago that I experienced first-hand the power of thinking big… and it came at the hands of someone quite small. My oldest daughter was seven at the time. She loved to play catch with Dad. The object we threw - a tennis balls, football, one of those squishy balls - mattered little, but the challenge of consecutive catches matter very much to her.

Are You Folding Your Client’s Underwear?
I was having dinner the other night with my friend, Erin, who was complaining that she had to leave early so she could get home and finish doing the laundry. There was a pile of underwear sitting in a basket and it needed to be folded and put away. Erin really wanted to get it done before the next day when her husband and son would be using it. I asked Erin what her family would think if she didn’t fold their underwear and she said laughingly they wouldn’t even notice; they’d be just as happy living out of a laundry basket.
The Ultimate in Financial Security
When you have three baskets of funds that you fill, your first is for security ,the second is for retirement and the third is for your dreams, you can be pretty sure that you will have a comfortable retirement and provide well for yourself and for your family. In David Bach's book he emphasizes this three basket approach to achieving financial security. Basket No 2 is for retirement funding.
Too Many Balls
Trying to catch all the balls that might contribute to that goal won't propel us to growth. It will just wear us down.
Setting your Sites on Success
If your like most Marketers and webmasters you don't put all your eggs in one basket but rather have 3 or 4 products that you market regularly and form the basis of your income chain.
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