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Rise Above the Crap: Push the Practice Button
There are lots of opinions on what it will take to turn our economy around and drive sales numbers back up, but one thing is for certain: it won't happen without a lot of practice. It takes more than one iteration to achieve sales mastery, but you won't step onto the podium of success and bask in the glory of being a top performer without the Practice Button.

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Why Vision matters!
During a discussion with friends I claim that our life is mostly the result of our visions. Our visions are shaped by our beliefs, concepts and ideas about who we are and what is possible. So what about aiming for the (in our mind) impossible?

RAMP UP YOUR BRAND - SLEDGEHAMMERS AND SERVICE BRAND PREFERENCE
By Mike Schultz and John Doerr Swing the Hammer Imagine the strongman game at the carnival. You lift the sledgehammer over your head and swing it down onto the platform. When it strikes the target, a metal cylinder rises up and up—20 feet up the pole until it rings the bell. On its way down the pole the cylinder passes the same words it passed on the way up: strongman, tough guy, athlete, junior, and weakling. In a way, establishing a services brand follows a similar process. You swing the hammer (your marketing tactics, the marketing mix you employ, and the quality of your company's services) and the strength of your efforts determine whether or not your brand moves up the pole and makes it to the top to ring the bell. The question is, “What stages must your brand pass through in order to ring the bell?”

Should work cells be used in Sales and Marketing?
Followers of my blog have seen how I use DMAIC principles in discussing the marketing funnel. And in reviewing, discussed how adding toll gates for identifying when prospects should move from one stage to the next. Inside the stages, we have different marketing programs that are taking place. But I really never talked about the personnel that were handling these programs. In most sales and marketing applications, you will have marketing assigned by the duties they do and salespeople assigned to certain accounts. I think it might be interesting to consider what we have learned in U-shaped or L-shaped work cells.
Tenacity is NOT Enough!
No one has to tell you that high performers succeed more. But, is this a fluke? Are they special people? They obviously are different in some way because not everyone is able to perform at their level. Clearly they don't blend in with the masses on the bell curve. But interestingly enough however, they don't always stand out either. Take an interview for example. Many poor performers are hired by mistake, and who knows how many top performers get turned down. It would be much easier to identify the best if they all had a certain look, or always had the best skills - but they don't.
Don't Ring the Bell - Develop a Success Mindset
The visual and the symbol of the bell in the movie, GI Jane can teach us about developing a success mindset. Here's what it taught me...
What Sales Leaders Don't Know about Ego and Empathy
Empathy and Ego are both a lot like food - you can't have too much of it or it will make you sick. And if you don't have enough of it you'll be weak. They are really best plotted on bell curves, not bar graphs!
Who Really Invented The Telephone
While Alexander Ghaham Bell is credited with being the father of the telephone, with any great invention there exists controversy. Elisa Gray, an inventor working on the telegraph at the same time as Bell, claims to have been the first to invent the device.

Edward Christopher Wente and the Condenser Microphone
Edward Christopher Wente was an instrumental figure in the the series of advancements that led to the modern day telephone. An American industrial scientist, he worked at Western Electric & Bell Labs to develop microphones and compression driver lousdpeakers.

Successfully Launching a Consumer Product or Business
Over the past decade I have been lucky enough, in my career, to experience a broad range of product launches and business openings all with different budgets, timeframes and objectives, that have helped shaped the way that I now operate as a PR consultant.
Entrepreneurial Success Is In All Women
Life throws a curve ball to all of us at one time or another. We get excited about something in our life, make big plans as to how we are going to achieve it or what our life will be like when we find success and then comes the curve ball, the unplanned, the unexpected. True entrepreneurial success is in all women its in finding an alternate route or plan. There is always an alternate route it just may not be so obvious. Life has lessons for us all, and the alternate route may in the end be the perfect route for you. It just may be a bumpier ride.
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