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Rise Above the Crap: Push the Practice Button
There are lots of opinions on what it will take to turn our economy around and drive sales numbers back up, but one thing is for certain: it won't happen without a lot of practice. It takes more than one iteration to achieve sales mastery, but you won't step onto the podium of success and bask in the glory of being a top performer without the Practice Button.

Setting Goals that Leverage Sales Success
One of the single, most important skills that a salesperson can possess is to set goals that are so well defined, and so compelling, that they become embedded deep into the unconscious mind, consequently acting as a powerful force that drives motivation and behaviour. If your sales team lacks clarity about why they are doing the job that they do, their sense of purpose will become diluted and as their sales manager you are losing out on a massive piece of their potential.

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The Unusual ROI of Going Green: From Saving to Eco-Friendly Index Funds that Beat the Market
Bestselling author David Bach used to use Flonase, Alegra D, and Singulair. He used Advair for almost ten years before he made one change that eliminated all of these medications. He moved into a The Solaire, a green-optimized building in NYC.
Delegation, the Key to Small Business Growth
In his bestselling book, "The E-Myth Revisited," Michael Gerber suggests that you prepare an organizational chart for your business right from the get-go, complete with descriptions for each job you currently perform. This may seem unnecessary (after all, you know what you have to do!) but it will help you prepare for the time when you need to start delegating to employees or outside services. Having formal job descriptions in place will not only allow you to identify the work you can delegate as your business grows, but make the transition less disruptive and stressful.
The Art of Book Branding
You wrote your book for others to read. True? You wrote it to offer others enjoyment, excitement, help and/or training. Don’t you owe it to your prospective readers to put the book share the book in a really big way? Don’t you owe it to yourself? To get started I’ve created a short checklist for branding YOU and your book.
THE ACORN THEORY
The Acorn Theory was first postulated in the modern era, at least in the public domain by James Hillman, author and psychologist, in his bestselling book; The Soul’s Code. It is Hillman’s view that one of life’s greatest mysteries is the question of character and ones destiny. In this theory he proposes that our calling is inborn and that it’s our mission in life to realize its imperatives. He has called it the “acorn theory,” the idea that our lives are formed by a particular image, just as the oak’s destiny is contained in the tiny acorn.

Book Publicist Selects Top 25 Book Fairs and Book Festivals Authors Should Attend
Book fairs are wonderful places to interact with fellow authors, publishers, network with book industry leaders, locate the help you need such as a publicist or book editor, and learn what’s new in the marketplace. Here is a list of 25 book fairs and events that are worthy of your attendance.
Control Your Mind and Forget The How
Perhaps you've been dreaming of quitting or changing your job, moving to a new city, playing in a band professionally or starting up your own business. Or perhaps the dream is writing a bestselling book and going on tour. You love the idea of it, you imagine yourself on Oprah. Sitting on her yellow leather sofa, talking to her and her live studio audience.

Authors of Children’s Books Will Love New iPhone App
As part of my book marketing strategy, I have made several contacts and established continuing business relationships with iPhone App developers. The experience and knowledge I have gained convinces me that the successful book promoter will tap into any and every iPhone App that’s related in any way to their book. An excellent case study is the new Kids Book App.

Authors: Rename Your Book For Another Crack At Success
There are several reasons to rename a book such as adding a subtitle to be friendlier to search engines. Another important reason is to get a new copyright date because many book critics will not review an old book and reviewers often define an “old” book as one with a copyright of more than a year old.

Top Book Fairs and Book Festivals For 2011
Book fairs are excellent places to interact with fellow authors and publishers, network with book industry leaders, locate the help you need such as a publicist or book editor, and learn what’s new in the marketplace. Includes a list of book fairs and events that are worthy of your attendance for 2011.
A review of the book, Pitch Anything, by Oren Klaff
As President of the B2B demand generation company, Find New Customers, and a prolific blogger, I’m often invited to do book review. But after doing quite a few, one grows jaded a bit – so we ask tough questions. The two questions I ask every time I do a book review: Does the book bring fresh insights and perspective? Is the book well written and easy to read? Only a book that gets a “Yes” on both questions gets a 5 star review.
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