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Listening Beyond Words
Active listening is a powerful way of listening and responding to customers that improves mutual understanding. It is the foundation of effective communication and demonstrates real respect.

Other book time Related Articles

Marketing a Book is Too Important to Leave to the Good Intentions of a Publisher
Marketing your book is too important a task to leave to the good intentions of a publisher. Harsh words? Maybe, but after spending so much time writing your book, don’t assume the publisher will put the same effort into the marketing of your book.

Should Authors Do Book Signings? Book Publicist Says "Go For It"
Are book signings effective? Are they are good use of resources, ie the author's time, the publicist's time etc? Book publicist and book marketing Scott Lorenz says yes. Just do it! "Frankly, often what happens is something good that goes way beyond simply selling a book."

When and How to Get Feedback on Your Book-in-Progress
If you’re writing a book, eventually you need to get feedback on your writing skills, the material itself, and whether or not your goals were accomplished in the manuscript. After all, the goal of writing a book is to communicate with readers, and if no one has read your book at press time, you’ll never know whether your message is perceived the way you intend it to be perceived. You can read it yourself over and over again, but you won’t be able to get a sense of how others interpret your book without letting someone else read it.

The Art of Book Branding
You wrote your book for others to read. True? You wrote it to offer others enjoyment, excitement, help and/or training. Don’t you owe it to your prospective readers to put the book share the book in a really big way? Don’t you owe it to yourself? To get started I’ve created a short checklist for branding YOU and your book.

Start Marketing Your Book Today-Whether You've Finished It or Not!
Although everyone thinks about book marketing AFTER they've published a book, smart authors start before they even go to press. Especially as a first-time author, if you start marketing your book at least six months before it's done, then you can build an audience of readers who are ready to buy as soon as the book becomes available.

Personal Growth - Failure Consciousness versus Success Consciousness
After hearing a number of recommendations for the book Think and Grow Rich by Napoleon Hill, I downloaded a copy to listen to in the car. One of the first things the book says is to take it one chapter at a time, really absorb each one and integrate the ideas slowly, making them your own. Having to spend the next 2 hours in the car I initially scoffed at listening to just one chapter. The first profound statement hit me as the book unfolded in the first chapter. It said ‘the goal of this book is to help you move from a failure consciousness to a success consciousness’. I did indeed stop the book after the first chapter and give it some thought, which quickly made me realize how much of my life I have spent with a failure consciousness.

What You Need to Know About Publishing Your Book
Don’t let yourself think that publishing a book is a thing of the past, because books are definitely for the here and now. There has never been a better time to write, publish, and sell your book. Not only are there hundreds of online and in-person marketing opportunities, there are more ways than ever before to publish your book. Book publishing options and formats include self-publishing, traditional publishing, ebooks, audio books, and print books.

Writing a Book? Here Are Some Things To Consider About Marketing It
You thought writing a book was hard? Wait, the much harder part comes when it's time to market it, so you want to make sure you've got a good book publicist who knows what to do. Here are some marketing tips for making your book a best seller.

Authors: Rename Your Book For Another Crack At Success
There are several reasons to rename a book such as adding a subtitle to be friendlier to search engines. Another important reason is to get a new copyright date because many book critics will not review an old book and reviewers often define an “old” book as one with a copyright of more than a year old.

A review of the book, Pitch Anything, by Oren Klaff
As President of the B2B demand generation company, Find New Customers, and a prolific blogger, I’m often invited to do book review. But after doing quite a few, one grows jaded a bit – so we ask tough questions. The two questions I ask every time I do a book review: Does the book bring fresh insights and perspective? Is the book well written and easy to read? Only a book that gets a “Yes” on both questions gets a 5 star review.

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