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Proof Positive: A Good Story Can Be Telling
In today’s business world, boring facts and empty stats simply won’t make the impression on customers that a story about someone “just like them” will. True stories are much more compelling and better-remembered than other information. So to get coveted word-of-mouth advertising, start by telling your company or product story. When you do, you’ll find that story-telling is a powerful tool that differentiates you from your competition. Here are ten steps that most people miss.

Other boring facts Related Articles

telling stories the brand connection
Today, we're interested in stories, and not particularly interested in facts. Every story needs facts, of course, but they are secondary. The facts are there just to provide some ballast for the story. There are always so many facts that don't fit into the story, and insofar as they don't fit, depending on our commitment to the story, we have a tendency to disregard them. Every good story has some connection to the truth of our experience, but the story's the thing.

Proof Positive: A Good Story Can Be Telling
In today’s business world, boring facts and empty stats simply won’t make the impression on customers that a story about someone “just like them” will. True stories are much more compelling and better-remembered than other information. So to get coveted word-of-mouth advertising, start by telling your company or product story. When you do, you’ll find that story-telling is a powerful tool that differentiates you from your competition. Here are ten steps that most people miss.

Just the Facts Ma’am, Just the Facts
There was the classic TV Show and more recently the movie, “Dragnet”. The main character, Sergeant Joe Friday, was known for the quotation, “Just the facts ma’am, just the facts.” He would let a witness to a crime tell their story with all their emotion and commentary on what they believed happened. After a few minutes of listening to this extraneous information, Joe would interject his most famous line of dialogue, “Just the facts ma’am, just the facts.” As with Sergeant Friday, journalists are most interested in the facts you present in your press release.
Just the facts, ma'am
Whether or not Joe Friday ever said "Just the facts, ma'am", the facts are necessary for your operation to judge what is not right, and what to change. Objective, open eyed facts, undistorted by opinions nor politics; nor by "it's always been done that way" nor by the dreaded Not Invented Here syndrome.

The Secret to Your Best Public Speaking Presentation Ever
Have you ever seen a public speaker who was so stilted and boring you found yourself thinking other thoughts rather than listen to their message? Or have you ever seen somebody who looks like they're trying to recite a speech they have memorized? Don't let this be you. It's boring.
Starting a home based business--What you need to Know before You Start?
Are you looking for a home based business opportunity? You are not alone because an increasing number of individuals are doing the same. Before you get involved there are some facts you need to know. This article provides those facts. Read more ...
MIND TRAP: Ignoring the Evidence
Steve Major discusses the fifth and final mind trap out that we can fall into in making decisions - ignoring the evidence. This is where we are not facing the facts. The facts are there, but we are not facing them. You could say we are avoiding the facts. It's a form of denial.
Why You Need To Trust Your Gut (But Don’t Take My Word For It)
In the twenty first century, facts are the guiding principles of the decisions and choices that most people make. We follow trends and research studies in determining what we eat wear and other major decisions. In constantly relying on facts, we have lost touch with our inner guiding system. We all have a source of inner guidance that goes beyond specific facts – the intuition. Through a series of steps, we can learn to cultivate and listen to our intuition.
Hey, Maybe This Will Win An Award!
Tell you what: those national news-media folks in America are awesome. I know, right? I mean, when I was a young aspiring journalist (I think it was during the Taft administration), they made us report boring stuff, like facts. It must be much more fun to be a journalist these days, when the industry has evolved beyond all that....
Business Presentations - How Boring Are You?
Are you boring your audience to tears? If you're in a leadership position, most people will not come forward and tell you to your face: "You're boring!" Learn the signs and symptoms of boredom so you can make an instant course-correction.
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