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Ten Delicious Daily Habits
Empowering yourself and building confidence is about making adjustments to your current thinking and lifestyle that result in more positive and affirming actions.

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The Next Hill To Climb
I recently received an interesting letter from one of our subscribers, quite complimentary. He pointed out that he particularly enjoyed one week's edition of the newsletter having to do with success. Then he elaborated on the fact that he has achieved so many things--God has been really good to him--and his question was, "I guess it's like winning the World Series or the Super Bowl. After you have done that, there simply isn't a Universe Series or a Galaxy Bowl to win. When you are on top, how do you find a bigger hill to climb? Or do you?"

Action is All
Think about it: How badly do you want to double your sales? What are you prepared to do? By your FRUIT you will be known.

Snag Some Low-hanging Keyword Fruit
Many times, we agonize over not being found on the Internet. In some of these situations, however, improving our website ranking will require more work than we realize or our expectations are unrealistic. One strategy for increasing the number of visitors to your website is to go after "low-hanging keyword fruit!" In this article, we will explore just what this fruit is and how your can grow it.

Time for Apple to release a 25th anniversary Mac
The Mac turns 25 this year. And Super Bowl Sunday would be the perfect (symbolically, at least) time for Apple to run an ad for a 25th anniversary Mac.

Will Gifts Get Prospects to Return Calls from your Salespeople?
A fruit basket arrived this morning. My first reaction was, "who would want to send me a fruit basket?" It turned out that a salesperson sent it, hoping to get me on the phone. He had already left two voice mail messages and stopped by on one other occasion. As I write about his attempts to reach me, a few thoughts are running through my mind:

Home-based Business: Why You Should Make Bayberry Candles
Unlike many other waxes for candles, bayberry’s is limited for a certain period of time. Derived from the berry fruit of bayberry shrubs, the candles from such wax can only be made from autumn to spring, season when the fruit-bearing activity is at its peak. Some view this as a liability because its being limited means the price for the raw wax is expensive.

Home-based Business: Floating Flower Candles II
Floating flower candles are great in creating extra effect on your decorations. No wonder they make a good niche for a home-based business. You can use them for your centerpieces. A clear glass bowl or vase can hold the floating candles, and you can add crystal fibers or colorfill vase filler to the bowl or glass.

Super Bowl Then and Now - Super Bowl XLV
Because Super Bowl XLV has a special significance for the people living North Texas. Jerry Jones, owner of the Dallas Cowboys, has orchestrated the building of the new Cowboys Stadium and played a major part in bringing Super Bowl XLV to Dallas/Fort Worth on February 6, 2011. This article appears in the February 2011 issue of Mazon Associates' Building Bridges newsletter for our clients and others.

Leadership Development: There’s a Cow In My Cereal
A little boy is staring into his bowl of oatmeal. His mother, in a hurry to get him to the school bus tells him to hurry. His sits and stares. She stands over him requesting he finish his breakfast. "But mom, look, there's a cow in my bowl".

Climb That Tree and Increase Your Sales
Most salespeople will tell you today that a lot of the business has gone away. The fruit that was once hanging so low in the tree is gone---picked away by the competition---caused to die away by the economy. In fact, it is these statements that trigger the VICTIM mentality and tend to shut down a good portion of the selling efforts. Listen to me: With very few exceptions, there is still plenty of opportunity (fruit) in the tree. Now is the time, however, that we need to learn (or re-learn) how to climb! Now is the time when the “weeding out” process begins. Now is the time when those who “cannot or will not” are replaced by those who can, will, and DO!

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