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Small Business Tips - Lucky Door Prizes & Competitions
Many small businesses use competitions and lucky door prizes as a way of generating leads or building their data base. But if done incorrectly you will end up losing customers and could even find yourself on the wrong side of the law. So how do you run lucky door prizes or competitions that are legal and get you brilliant results?

How to Green a Restaurant, pt. 2: Eco Serviceware, What Works
Welcome to part 2 of our restaurant greening guide. If you recall from part 1 of this series, I wrote about Ike’s Quarter Cafe, a restaurant that has found a great balance of quality food, sustainability in their facilities, and a wonderful experience. For those of you considering greening your restaurant, or just in search of ways to make eating a less impactful experience, this week we focus on that which goes around the food. As in the utensils, cups, bowls, plates, and even the foil.

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Every Journey Begins with a Single Step
Under Coach Vince Lombardi's direction, the Green Bay Packers collected 6 division titles, 5 NFL championships, 2 Super Bowls, and earned a record of 98-30-4. Lombardi knew a lot about winning and he understood that football is a game of inches.

A Price-Value Matrix - A Cool Tool for Finding Your Just Right Pricing Strategy
Is the price right? Goldilocks tried three chairs, three bowls of porridge, and three beds before finding the ones that were "just right." In much the same way, your working toward "just right" prices and marketing methods will definitely pay off, as it did for me.

How to take Strategy and Turn It into Results
Nothing great has ever been achieved without strategy. Strategy is what builds skyscrapers, wins super bowls, launches space shuttles and puts companies on the Fortune 500 list. Yet if you were to ask many business owners to define strategy, they would fall short of being able to tell you what it means. The word probably exists as one of the most misunderstood words in business language.

How to Green a Restaurant, pt. 2: Eco Serviceware, What Works
Welcome to part 2 of our restaurant greening guide. If you recall from part 1 of this series, I wrote about Ike’s Quarter Cafe, a restaurant that has found a great balance of quality food, sustainability in their facilities, and a wonderful experience. For those of you considering greening your restaurant, or just in search of ways to make eating a less impactful experience, this week we focus on that which goes around the food. As in the utensils, cups, bowls, plates, and even the foil.

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