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Bad Boy on the Rise: Sean Combs Makes His Mark
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| With help from Arista Records founder Clive Davis, Combs was able to create his own music label, Bad Boy Entertainment. A few of the acts he had previously signed to Uptown, including Christopher Wallace (a.k.a. The Notorious B.I.G.) and Craig Mack, signed on to Combs’ new company, allowing Combs to hit the ground running. In its first year, the young label released Mack’s Flava In Ya Ear, which proved to be a huge success. This was followed with albums by B.I.G., which also went on to become multi-platinum. |
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