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Breaking the Rules

Rules are part of life, from an early age onwards our lives are shaped by rules at home, at nursery, at school and eventually at work. There are rules in our society, rules of the road, social etiquette and so on. Importantly there is also another kind of rule that effects our lives and these are the ones we create ourselves which can therefore be considered as self-imposed.

Breaking the PR Rules

Most experts will suggest that you stick with the traditional press release form and put your name, address, and contact information at the top. My response has always been, “why?”

Breaking the Rules

Sometimes the power of your brand, the magic of the story you weave and the image you create can help you break even the tried and true rules.

Innovating by Breaking the Rules

Innovators are rule breakers. We often see how new entrants to a market break the rules. The low cost airlines did this when they challenged the ways in which the major airlines did business. The new players used e-tickets, did away with allocated seating, bypassed travel agents, flew to new, smaller airports, etc. So, if you want to be innovative, you have to work out how to at least challenge the rules to if they can be effectively broken. How? Read on ... and find out.

The Unwritten Employment Contract

The Employment Contract

Is it Time to Rebuild Society?

"When society requires to be rebuilt, there is no use in attempting to rebuild it on the old plan. No great improvements in the lot of mankind are possible, until a great change takes place in the fundamental constitution of their modes of thought." John Stuart Mill

Protect Yourself From Our Litigious Society

Running your business through a Corporation, whether it be a C-Corp or an S-Corp or perhaps an LLC, offers numerous benefits such as asset protection, tax savings, new sources of credit and more. Choosing the proper entity for your particular needs requires careful consideration.

Your Value to Society, the World, the Cosmos.

The value you have of yourself & what you are putting out to the world is more important than people seem to imagine.

Let’s not let the status quo sink society

There is a lot of stupidity going on in the world today (and some idiocy!). In many ways the status quo is sinking society. What we all need to do is not be stupid or idiotic ourselves, rather claim our specialness and step-up to our significance.

Class – The Elusive Quality in Today’s Society

The four basic elements of class are how you look, how you behave, what you say and how you say it! What you do is the substance of class and the way you do it is the style of class.

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