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Proctor & Gamble and Google swap employees
Temporary trading of employees in attempt to learn how other companies promote themselves

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A Wake Up Call for Marketers
Understanding and embracing digital media is critical for today's ad agencies and marketers. Nike has worked with the brilliant creative agency Wieden + Kennedy since 1982. Their founders have a longstanding close relationship. Yet Nike needs more than terrific traditional campaigns. They need to take full advantage of the internet and build a cohesive online strategy to reach their target audience, build their brand, foster their community and drive sales. Apparently Wieden didn't prioritize online marketing to the degree Nike needed. And so earlier this year, Nike announced that they'll move their interactive assignments elsewhere. This wakeup call about online expertise isn't just for big consumer ad agencies. B2B marketers, consultants and agencies should pay attention as well.

An Audience with Charisma
Throughout my career I have often found myself in the company of individuals who have that indefinable quality that draws you to them, and leaves you feeling wonderfully energised as a result of meeting them. As a teenager I studied theatre and the performing arts. I remember the day that I realised technical excellence alone did not guarantee a brilliant performance. Being a huge fan of Ballet I fully appreciated the precision and mastery of The Royal Ballet Company. Yet when I saw The Bolshoi Ballet Company perform Swan Lake the artistes would glide onto the stage yielding an invisible power that captivated, and mesmerised their audience whom they were able to move to tears.

Why External Diagonal Career Moves are Rare
An external diagonal career move occurs when someone moves into a more senior or broader role in a different organisation in either the same or a different industry. For example, if a Marketing Manager in an organisation moves to become a General Manager or Chief Operating Officer or CEO in a different organisation, I call this a diagonal move. They are rare. Most of the time people move either vertically or horizontally.
14 Brilliant Quotes and How They Relate to Online Marketing
Are You Looking for Some Inspiration? How About Some of the Most Brilliant Quotes Ever Said by the Greatest Thinkers in History?

The Law of being left behind
The Law of being left behind, suggests that if someone else buys a products or service, it must be valuable enough to buy for ourselves. This belief transforms into a subconscious need to acquire the product or service, simply because someone else has it. And when you get a group of likeminded people together in a buying environment, all it ever takes is one person to buy to set 'The Law of being left behind' in motion. The converse is also true, if not one person puts their hand up to buy - no one else in the group will buy. Why? There is no leader, the pack isn't moving in any particular direction, therefore there is no need to move - the safest move is no move at all.
The Positive Impact of Strategic Thinking and Planning on Your Success
All of the tips in this article can help you to formulate a great strategy. However, there is no guarantee that your brilliant strategic plan will work. I'm sure you have heard the expression, "learn from your mistakes." As we move forward and make progress on our journey, we will have many experiences to learn from. Use them to your advantage. Apply strategic thinking and planning in your life and increase your success.
Commodity ETF Updates
Gold stocks are pulling back and precious metals continue to move with the overall market action. Will gold and silver break this relationship and start to move higher in the coming months? Tightening stops should be remain cautious. Crude oil is starting to come alive. Last week’s technical breakdown could provide us with a big move in the coming months.

Body Psychotherapy: What the body knows, the mind forgets.
When you learn to access your body's innate wisdom and investigate emotions that have been repressed, you get the opportunity to un-leash un-tapped energy so that you can move more freely and easily. By releasing deep seated pain and old wounds, you begin to feel empowered and nothing or no one will be able to hold you back from being the creative, resourceful, and brilliant person you are meant to be.

McGwire Finally Admited to Steroid Use in the Past
There is an interesting trend going on....come forward with your past transgressions, clean up your act and move on. America will forgive and move on too. It worked for Kobe Bryant maybe it will work for Mark McGwire.

Smart Women in a Wild, Wacky World
If you've had some challenges lately in your business or personal life, and feel like you need some solutions to help you move into possibility thinking, here are a few tips that I personally use to move me out from under the covers and into being an energized solution seeker.

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