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Who Are Your Customers
Unless you can answer these questions, the best products and services in the world will not be enough to make your business successful. Focus on the customer!

Is It Time to Reinvent Your Company/Career?
Based on the downturn of the economy and environmental issues, it might be an important time to consider reinventing your business or career. Here are some powerful reasons to do this and how to get started.

Other buggy whips Related Articles

Basic Understanding of Our 'Personal Operating System'
Is it time to pay attention to your 'personal operating system' and perhaps upgrade it if it's buggy? What ARE you thinking?

Defining Value from the Customers Perspective
Some 'best practices' are too important to assume they are understood...and 'practiced.' This article talks about one of my personal favorites. It involves two radio stations and a buggy whip manufacturer. Oh yes, and a website developer that struggled for 6 years before she got the memo on this best practice. The concept is simple, execution tough. Every business must understand why their customer's buy from them, something few bother to do. And consultants are the worst. Stop talking about 'What You Sell/Do' and start explaining 'What's In It For ME (the customer!).

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