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Corporate Responsibility and the Environment
As corporations have got bigger and bigger, they have damaged the environment in different ways. The exploitation of the world’s resources through overmining, overfarming and overfishing is putting our future in doubt. As these shortages influence the market, corporations will have no option but to seek other ways of doing business. As marginal lands become deserts, fossil fuels run dry and fish stocks deplete, the necessity of a sustainable environment will become obvious. What we want is for companies to realise this obligation now, before it is too late.

Other building sustainability Related Articles

What’s YOUR Sustainability Blueprint?
How to authentically take inventory of your business from a sustainability standpoint and using it to better promote your business. This article explains the importance of authentic sustainability practices, not doing what is known as "greenwashing".
Communicating Your Corporate Sustainability Strategy
As more companies publicly disclose their corporate social responsibility and sustainability efforts in annual reports, press releases, investor presentations and marketing collateral it will be crucial for good communications. There is a risk of under-and-over stating your sustainability story to the public. Increasingly the general public and all stakeholders are becoming more educated on best practices in corporate governance, social responsibility, environmental management, and sustainable business models and practices.

A Stimulus for a Better World: Give them Sustainability without Compromise
Sustainability sounded good when money was flowing in. But now that the economy is broken, business sustainability is taking a back seat to business survival. However, now more than ever, this is a time to advance your business case for sustainability as a top-line and bottom-line strategy for not just survival, but long-term growth and profitability.
Understanding the Propose of Your Business
And just like building a strong house, creating the business/career (or life for that matter) that you love all starts with having a solid foundation: where that cornerstone is placed. Why do you have your business? What is it you want to ultimately achieve with it? Beyond the fame and fortune. What is it that really gets you excited and out of bed in the morning? Discovering the purpose of your business can be simple… and not so simple! It requires you to really delve deeply into the core of what it is you are all about… as an entrepreneur/intrapreneur as well as a human being. Recently I have been promoting and working with clients building their Sustainability Blueprints.

Sustainability – the new criteria
What is your position on SUSTAINABILITY? What community improvement activities is your company involved with? These are questions, among many others, that my team and I are responding to for a Request For Proposal (RFP) document for a sales training project with a large Australian Corporation. This is the first time we have been asked to respond to these questions in a formal manner and legitimise our position on ‘sustainability’. As sales people and as business owners, not only are we being asked to legitimise our product offering, our service standards, etc. we are now required to articulate our stand on ‘sustainability’.
Sustainable Business is Good Business
Sustainability is a worldwide movement that is changing the way we do business. Sustainability is a megatrend that reflects a general shift in thinking or approach affecting entire countries, industries, and organizations. Sustainability is the next transformational business megatrend comparable to mass production, manufacturing quality movement, IT revolution, and globalization.

Best Practices for Sustainability and Communicating Sustainability
A sustainable best practices program involves a comprehensive and holistic approach that encompasses everything a business does that impacts the environment. A successful sustainability initiative demands the willing participation of employees. Businesses also need to understand how to communicate sustainability in a way that conveys their environmental initiatives while enhancing their internal and external brand.

Workforce Sustainability...How Boosting Employee Health and Work Life Balance is an Effective and Profitable Business Strategy
Sustainability seems to be a real buzz word at the moment. Businesses are seeing the benefits of wiser, more energy-efficient use of our resources combined with recycling and other greener initiatives. But business is yet to really apply this sustainability concept to its most valuable resource...its workforce.
Helping Sustainability Make Sense to Small and Mid-Sized Companies
Sustainability is fast becoming a business strategy that is being embraced by many industries and organizations. It means different things to different companies. Learn how companies of any size can make sustainability work for them.
A Vision for Sustainability
Sustainability is a viable and proven business strategy, which takes into account economic considerations, governmental issues, as well as demands from customers and stakeholders. Can you describe the purpose of your sustainability initiative? Can your employees? Can your customers?
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