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business folks Tagged Articles
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How Did We Do? Perfect of course!
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| How did we do? We are constantly being bombarded with requests about how businesses are performing. But what are these surveys all about? Is this genuine customer service or just lip service? As customers, we know we make the business world go round- do the business folks get it? |
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Posting relevant comments on blogs is networking
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| I happen to think that many small business folks would find networking on the web as valuable as networking at, say, the next Chamber event. There are many ways to do networking on the web but I happen to think one of the easiest is to participate in blogs you enjoy by frequently posting relevant content. Blog comment posting is very much like standing around chatting with a group of folks at a networking event (except you don’t have to balance the Swedish meatball plate on your wine glass.) |
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The definition of branding
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| One of my readers pointed out that they really appreciated the definition of marketing that I use throughout Duct Tape Marketing. Marketing is getting someone who has a need to know, like and trust you. Most small business folks, exposed only to more academic definitions, really seem to appreciate the truthfulness of that characterization.
This same reader (Eddy) also asked then for my definition of branding (as it might relate to marketing)
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Is Social Media Killing Your Business?
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| I know today’s short post might come as a surprise to regular readers of this blog, but even though I promote the heck out of social media use for small business, I see a dangerous side as well. |
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Tweets and Peeps -- The Social Networking Vocabulary
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| There are thousands of social networking sites out there, but (as expected) a pecking order is starting to emerge. That doesn't mean things won't change in a few months, but for now, many business folks are focusing on the big 3 -- Facebook, Twitter and Linked In.
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I’m Not a Salesman
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| Yes you are... |
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What to do when Someone says you Suck!
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| In business, it’s probably inevitable. At some point, you’re going to do something that pisses someone off. That’s just a fact of life. |
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