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Deadline Approaching for Mass Data Security Law: No More Time to Procrastinate
The March 1, 2010 deadline for compliance with the Massachusetts Data security Laws is fast approaching and will not likely be further extended. This law effects any business or individual who stores data on any Massachusetts resident whose unauthorized access might compromise the privacy of that individual’s personal information. Failure to comply could be costly. Compliance for some may be very simple, while for others it could be both complicate and expensive.

Weighing in on Health Care Reform
There is no question that health care reform is needed. We have the most expensive system, in total cost and per-capita, in the world. One would expect, twice the results. Yet, we are well behind the rest of the industrialized world in those indices most used to measure the health of a population. The question is what type of reform do we need. The factors leading to our high costs are complex. the factors leading to our lagging in health indices are even more complex. Quick, politically expedient fixes are not what we need. Debate driven and financed by those interest groups with the most to loose by reform is not what we need. Shaping opinion by spreading fear and mis-information is not what we need. We need to take a careful, analytic approach, making use of those experts who study and compare systems around the world.
Planning Your Exit
This article emphasizes the importance of advanced exit planning for business owners and offers a practical guide to the steps for sound exit planning.
Integrating Social Media Into Your Marketing Plan
Social media provides a set of tools, which when used properly, can greatly leverage and enhance your other networking/word-of-mouth marketing and your other internet marketing efforts. It is cheaper, faster, and less geographically restrictive than our traditional networking activities. Like any other tool, social media can be very effective when used properly, or very dangerous when misused. Improper use can damage your brand, erode relationships and create threats to your personal safety and security.

A Time To Consider Strategic Alliances
In any economy, strategic alliances can make good economic sense. Strategic alliances can strengthen the depth and/or breadth of an organization’s capabilities, giving it competitive advantage, while often reducing overhead and improving the bottom line. In a challenging economy, such alliances can be a crucial survival strategy. However, a poorly conceived, poorly planned or poorly executed alliance can be a disaster for all involved. This article covers what issues to consider and how to proceed with exploring and executing a strategic alliance.
How Twitter Can Further Your Public Relations Efforts
For the the business owner, Twitter can be a powerful tool for public relations. Here's 4 key ways you can further your public relations efforts with Twitter.
Rule #1: Increase Your Profits Measure your Results
This is the first rule in a series of articles by Brad Sugars on “21 Ways to Increase the Power and Profit of Your Advertising – without Spending an Extra Cent.” Learn about the crucial process of testing and measuring your advertising in order to maximize results.

How To Strategically Use The News To Identify Create New Business Opportunities
Fortunately I am a very avid reader and follower of “the news.” I pay special attention to the business sections of various media and look for trends, and opportunities within the articles that are printed there. I have made a commitment to stay abreast of business news and can tell you that this has been a key strategy for my marketing efforts over the years. You may say to me, “So What?” Well I can tell you that business opportunities for consultants and others are out there if you know how to identify them. I also know that most consultants do not use the news because they never used some strategic thinking to connect the events in the news to potential business. I am saying to you that once you know what to look for in the news, the opportunities will become apparent. And then those opportunities must be acted upon.

Other business news Related Articles

Publicity From Thin Air
What do top publicists do to get news coverage for clients whohave no news to share?They create opportunities for publicity from thin air. A goodpublicist can quite literally invent a story that the news mediawill eat up. And, best of all, they’re usually stories that canbe presented with little or no adjustment year after yea
How To Strategically Use The News To Identify Create New Business Opportunities
Fortunately I am a very avid reader and follower of “the news.” I pay special attention to the business sections of various media and look for trends, and opportunities within the articles that are printed there. I have made a commitment to stay abreast of business news and can tell you that this has been a key strategy for my marketing efforts over the years. You may say to me, “So What?” Well I can tell you that business opportunities for consultants and others are out there if you know how to identify them. I also know that most consultants do not use the news because they never used some strategic thinking to connect the events in the news to potential business. I am saying to you that once you know what to look for in the news, the opportunities will become apparent. And then those opportunities must be acted upon.

More Strategic PR Advice From Your PR Doctor
Did you ever wonder why your news release never resulted in an article or story in the media to which it was sent? Or did you ever wonder if the release was ever read? Do you know why some news releases always get tossed into the wastebasket? Your strategic thinking business coach shares the following tips for your news releases that will help get them on the news desk instead of in the news wastebasket.

Reasons Why News Releases Are Quickly Tossed Into The Trash, According To Your Strategic Thinking Business Coach
Did you ever wonder why your news release never resulted in an article or story in the media to which it was sent? Or did you ever wonder if the release was ever read? Do you know why some news releases always get tossed into the wastebasket? Your strategic thinking business coach shares the following several reasons why news releases end up in the trash.

Fire Steve Ballmer. Or hire SuperNanny. Or Both.
Is no news good news? Most people expected something on the MSFT/YHOO front over the weekend, and such folks are generally reading the absence of information as bad news.
Getting Into Google News
As a website owner, I’m sure you are always looking for new sources of traffic. Have you considered Google News? If you regularly publish news in your industry and want to be seen as a source for news you can request Google include your site.

Staying Current and Adjusting in the Retail Business
In the not too long ago past there were three main sources of live news; TV, newspaper and the radio. This older format allowed people to either look at or not look at what was being presented by the media. Nowadays, there are countless sources of live news, thanks to the Internet. So, with so many sources of news, I select only the subject matter I am interested in and sources that I find to be accurate; hence "selectively". It is obvious that we are in an economic crisis, which is old news. But it wasn't old news back in September or October of 2008. I knew that the economy was being steered into a storm, like nothing I had ever seen before.

Three secrets of how to use press releases to promote your business or web site.
News releases are no longer for the news. Press releases and news announcements now serve many different functions in addition to being source material for journalists to write about. But you don't need big news - little stories are also valuable. Yes, it is good to have BIG news that will motivate a writer, editor or journalist to write about your company, product or service, but that is no longer the only reason to create a press release. You don't need big news - just a good hook. Whether or not you use a public relations agency or do it yourself, here are three good reasons why you should try to write and distribute at least one press release every month.

News Releases: Writing to Get Noticed
News releases are a great way to gain visibility. The very concept of what constitutes news has changed and this article will show you how to create and distribute news releases effectively for today's media environment, with tips on how to develop news release topics.

Don't Become a Digital Dinosaur
Today's Internet means amateurs have more power than ever before. This is good news and bad news. The good news is that anybody can have their say. But the bad news is that anybody can have their say! If you still want to be "The Go To Guy/Gal" in your area of expertise, you'd better be out there, making a contribution. You can bet your life somebody is else doing it - on your turf, to your clients, in your market.
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