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The Less I Do, the More I Make
The trap of the small business owner is, that in many cases, to grow a business to some level of success means putting your head down and working real hard doing the making it, fixing it, shipping it of the business.
Build A Successful Business By Staying Connected
Over the course of your business life you'll come in contact with a number of other business people. They could be lawyers, business services, suppliers, customers, etc. These people are important to your business in more ways than one. If you hired them or they bought your product or service, you can also gain their business knowledge, experience, ideas, and advice. How do you do this? Stay Connected! Network! Networking is when two or more different businesses stay in contact on a regular basis to build and improve each others business.

Is Your Elevator Pitch a Monologue or a Dialogue?
When most people think “elevator pitch”, they think of a paragraph that they can utter in about 15 seconds that tells people what they do. I’ve written previous articles on "how to craft a pitch" and "how to judge your pitch’s effectiveness". But what most people forget is the goal of the elevator pitch - to start a dialogue.
Reduce Price Resistance by Making the ROI Case For What You Sell
In order to make prospects understand why they should spend money on your goods or services you need to demonstrate the return on investment that they will receive. This article explains how to do that.
Katie Yeakle Reveals What Never to Put in Your Resume
AWAI Executive Director, Katie Yeakle, shares top five resume tips to help job seekers find work fast.

Marketing to Your Customer Types
Marketing to your customer types is the key to attracting clients at various stages of development. This article discusses how to effectively market to your suspects, prospects, first-time customers and Repeat Buyers.
How to Eliminate Destractions
Have you ever been in "the zone" thinking through a business problem, finishing a project, completing a complex spread sheet? Suddenly there is a knock at the door, a ring of the phone, a beep of the computer all calling you away from task at hand? Research shows that when you are concentrating distractions cost big bucks; millions of dollars float away in lost time and lost ideas. Distractions are the bane of highly competent business people. Yet, most of us complain and never do much to harness this annoying intruder.

Sell the Problem, Not the Solution
How do you get your message out to the right customers? What does it take to brand your company effectively? How can you speak the customer's language if every customer's problem is just a little bit different? If you can answer these questions, you will improve sales performance, manage sales productivity, and even control the cost of sales. Here's how: Sell the Problem and NOT the Solution!

Dont be Afraid to Help Clients Reach Financial Justification
Most sellers know the technique behind a conversation that will gather the needs required to make a strong solution recommendation. But, to be a true consultant to your clients and stop the competition in their tracks, the conversation must evolve into much more. It must build a business case for investing in your recommendation and providing the client with a strong feeling of confidence in the return on investment (ROI) your solution will bring.

THE RAINMAKER - HUNTER FARMER SALES ROLE
Discover your sales role: Are you a Rainmaker, a Hunter or a Farmer, perhaps you are all three. Discover how you can increase your sales by becoming a Rainmaker, a Hunter and a Farmer
Identifying Decision Making Strategies
People actually make decisions on a highly individual basis. It is important to understand how people make decisions when you want to influence the decision they make. You will want to know his or her decision strategy. A decision strategy is the process a person typically goes through in making a certain kind of decision.

The Importance of Listening in Selling
The best salespeople were not necessarily the best talkers, they were the best listeners.
MAXIMIZING RESULTS OF A BUSINESS-TO-BUSINESS CAMPAIGN
With rising commodity prices, transportation/shipping costs, and dwindling capital access, chances are that you are asking your businessto-business customers to feel your pain in the form of price increases. And chances are good that your customers are starting to push back by reducing orders and lengthening the time they pay your invoices. While this is a basic business problem, you can help mitigate the potential rift in your customer relationships by increasing your communications to customers. Here are some recommendations.
The Need for Problem Solvers
The need for business problem solvers is increasing daily. The need to reach out for help when problems occur is a natural occurance.
Becoming the Master of Customer Data
This article will give you an overview on how to truly master your customer data. This is important as you plan you direct marketing efforts because your loyal customers expect you to recognize them as such -- and you need to market to them in a way that shows them that you value them.

Other business problem Related Articles

PROBLEM SOLVING
It isnt that they cant solve the problem. It is that they cant see the problem. The Scandal of Father Brown (1935). People differ not only in how much they worry, but also in what they worry. Quite often the way we see the problem is the problem. It would be helpful to start with self, your motivation, and what you were looking for.

Problems
Got A Problem? Find A Problem! Many years ago Dr. Karl Meninger of the world-famed Meninger Clinic in Topeka, Kansas, was asked the question: "What would you do if you feared that a nervous breakdown was coming on?" Without hesitation Dr. Meninger said, "I would find somebody with a bigger problem and get involved with helping him solve his problem; in the process I would forget about my own."
Why Entrepreneurs Are Like The Long Shot At Del Mar
Entrepreneurs starting businesses in the current economic climate have a real challenge yet an opportunity at the same time. It separates them from others who would never take risks, especially when times are very tough. This sets them apart from the competition. Entrepreneurs start business usually for one main reason: They see a problem, they are passionate about solving that problem, and will do everything necessary to achieve their goal of finding a solution to that problem.
Elements of a Sales Letter and What Makes a Good Headline?
The first step to write a good sales letter is to describe the problem: When people first reach your sales letter, you need to put them in the right frame of mind. Talk about their problem -- what you think has brought them to your page or email. Tell a story that empathizes with them, telling your personal story. Make the problem bigger, so that they feel like they need a solution. Every sales letter has a problem, that of paying for your product. You want to make their problem big enough, so that it's more worth their while to pay for your product than to suffer whatever problem brought them to you.
10 CEO's and the Impact They Have on their Sales Forces
I don't mean to paint a picture that depicts CEO's as the problem, but in some companies, they are the problem. In 9 of the 10 examples I described above they were the problem but unlike this article, it happens in only about 50% of the cases, not 90%. So if you are a CEO or know one, what should you do when getting help for your sales organization?
Problem or Not the Problem?
"The problem is not the problem, it is another problem." -Dan Burris Leading Business Strategist and Technology Expert

Ageism...Between Truth and Consequences
At its lowest common denominator, being employed is about problem solving. You are hired to solve a problem whether it is answering the telephone or programming a computer. Your ability to consistently, effectively, and efficiently solve that problem can often determine your long-term career or industry success. So, if the problem you were hired to solve evolves, it will probably behoove you to evolve with it.

Why Problem Solving Doesn't Work in the New Era
When you focus on a problem you can actually get...more of the problem! As we enter into a new era of how to create successful businesses its time to upgrade our skill sets. Discover how you can shift out of a problem by using a new strategy.
You Have to Get the Cows Out of the Creek First
The importance of recognizing that there is a problem to be dealt with and the three most important steps to take to solve the problem, resolve the issues behind the problem and avoid any recurrence of the problem
Problem Solving: Step One
The first step to solving any problem is asking yourself this question: Am I trying to solve a problem or am I trying to change something that I have no power to change? In my world a problem is something that I can solve with the resources that are at my disposal using skills I own within a reasonable length of time. Something I cant change is a condition, not a problem. Weve all hear conditions of employment. haven't we?
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