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10 Ways for Unknown Musicians to Get the Word Out
For musicians trying to break in-the good news is that you *can* get noticed. Award-winning author and marketing consultant Shel Horowitz shows how you can easily and inexpensively build a name, an audience, and a market for your work.

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From POTS to VOIP treet mart Marketers have a powerful new weapon
If you have not heard about VOIP or Voice Over Internet Protocol recently you must be living in a cave. Right now the Telco's and cable companies are battling it out with the CRTC over who can do what, and to whom with VOIP. The news has been full of it.
The Courageous Captain: Turner Takes Television By Storm
Wary of the increasing popularity of television and radio, Turner decided to purchase the struggling Atlanta-based television station WJRJ in 1969. He renamed Turner Advertising to Turner Communications Group and began plans for realizing his grander vision. Just six months later, Turner purchased WRET, a similarly weak station based in North Carolina and in four years managed to make a profit of $1 million. Turner had bought the rights to classic black and white films, and by airing these he was able to increase his number of viewers dramatically. The U.S. Federal Communications Commission (FCC) had also changed their rules to allow cable providers to import signals from far-away stations, which Turner would soon begin to take advantage of.

Race towards connecting Africa to the internet
This week there was an interesting article here about one of the companies undertaking the construction of the underwater fibre optic cable and their search for a strategic investor, I can't help but feel excited when I hear about such news for the very reason that its now common knowledge that in the next 2 years Africa will be interconnected to the rest of the internet.

The Giants want to Eat You
The big box discounter, the many cable shopping networks and the large chains know they can only attract a very small percentage of each other’s customers. So they are continually after your customers. And they will eat you alive, unless you …Stop reacting and ACT
How To Get At Least $2,000.00 in Free Radio Publicity
Did you know that there are 4,462 AM and 7,100 FM radio stations that give need guests every single day?
Saving Money on your Monthly Bills
Tips to save money on your cell phone, cable, and other bills.
History of the Ethernet Cable
The speed advancements of the ethernet cable over the years has enabled advancements in communication.

Who owns the new telephone at your TV Station?
Not long ago the only interaction viewers had with TV was stations was writing a letter, sending an email or calling them on the phone. It was all very personal and private and the viewer had to really want to communicate with the station. It was an effort. Now if viewers want to communicate with stations they can through a new pipeline called Social Media which is no less important than the telephone, email or the almost extinct letter. In fact, one could argue it is more important because it is immediately relevant, urgent and very public.

TV Stations –9 Basic Social Media Suggestions
One thing certainly has changed this past year. I am no longer asked by TV Stations if they need to be in the social media space! Now I get asked, "How do we do it and Facebook or twitter?" The good news is TV Stations have realized the train left the station. If TV stations are to remain relevant they need to reach out to their viewers and establish an entirely new relationship with them. It is no longer a one-way street of "push and pray" content providing. So what's a station to do with limited resources and, for many, lack of understanding? Here are a few very basic suggestions:
Why Radio Listeners Listen to Commercials May Be Your Competitive Sales Advantage
The behavior of radio listeners to not switching stations during a broadcast may provide some insight as how to gain a competitive sales advantage.

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