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Control your email and phone calls - simple strategies that really work
Too many phone calls and e mails can stress out a solo professional. Follow the practical tips in this article to help get you out of overwhelm and regain control of incoming interruptions.

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Test your Telephone Effectiveness - Find out if your phone practices are winning or losing customers
Test your telephone know-how with this 5 question multiple-choice quiz to identify your telephone effectiveness, and that of your co-workers. Discover the 'correct' answers with strategies for enhancing telephone greetings, using the hold feature, juggling a caller and in-person visitor, and more.

Hiring Employees FAQs
What labor posters do I need to display for my particular business?

ENHANCING YOUR DISPLAYS
Great information about window and interior display for stores.

THE FIVE DEADLY DISPLAY SINS
What works and what doesn't in display for retail stores.

Can Cold Calling Kill your Company?
Years of practice have led to everyone having Caller ID and highly effective spam filters; "attraction marketing" is a more viable long-term solution for lead generation.

Cold calling is daunting. Got any tips?
Yes I do, in fact - Don't cold call! Not unless you are selling in a way that is radically different or fundamentally better than everyone else. Then maybe you stand a chance, but the odds are stacked heavily against you. I couldn't tell you the last time a cold caller cut-through and engaged me emotionally over the phone. In fact, I dare say I have never purchased something from a cold caller.

Real Live Coaching Call - Coaching a Salesperson
Chris Mott was my guest and he coached a live caller for about 30 minutes. Listen to the show for a better sense of what every coaching conversation should sound like. The following email was received from the live caller the day after the scheduled sales call:

How to Build an Effective Online Display Advertising Campaign
There are over 30 billion web pages on the Internet today with multiple display ads on most pages. How do your ads get found? Getting your ads in front of the proper audience, at the right time, as often as possible, is the key to having a successful online display advertising campaign.

Easy and Effective Event Marketing with Portable Trade Show Booths
Have you ever watched a trade show manager at work? Shipping manifest in one hand and cell phone pressed to her ear, she tried to bring order out of chaos. Scanning a crowded exhibit hall for a late display vendor, she watches the clock as the limited time available for set up slips away and a critical part of her booth remains AWOL. If you've ever been that unlucky manager you know the helpless feeling of depending on others to make your display pop. But opt for inflatable and portable trade show booths and you might just find your next event is stress free.

Get Success on the Internet Through Live Support Software
The reason why live chat is perceived as a modern-day customer communication and customer satisfaction marvel that scores over the telephone is because customers are able to preserve their privacy when using live support software on a website. Granted, there is IP tracking which tells you volumes about your online chat customers but it isn't the same as caller ID.

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