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Is There a Vaccine for Social Media?
With the upcoming segment "Socially Branded Journalism: Crossing the Generational Divide," in which I talk with Dr. John Tantillo regarding social media and the "personal branding" phenomenon's impact on the difference between opinion and research-based news, one cannot help but consider the ongoing debate regarding vaccination. It is an area in which after considerable personal research I believe remains a complex matter of competing truths and partial-truths where both sides of the issue are to a certain degree obfuscated by self-interest.
Summary of main recommendations - Impact Study of the Zakoura Microcredit Program
In preparing the recommendations, we shall try take into account not only the results of the client surveys, on the basis of each of the five tools used, but also the ground reality of the ZMC program. In other words, the aim is to take into account what is desirable while bearing in mind what is actually feasible.

Other calling into question Related Articles

Getting your Foot in the Door - 7 steps to successful cold-calling
The most common concern managers express about their salespeople is that they're not doing enough cold-calling. The reason can often be traced to the fact that salespeople are not properly trained on the how-to's of cold-calling. The result is they use ineffective approaches and frequently get slapped with rejection. So, instead of cold-calling, sales people occupy their time with 'safer' activities like visiting with current customers and order taking. With the huge potential for boosting market share sales through cold-calling, salespeople need these simple step-by-step techniques to dramatically enhance their success ratio.
Cold Calling - Fish or Fowl?
In my last post, I talked about how marketing should be used to create leads, NOT sales reps. But what about cold calling you ask? Cold calling is a sales rep role and responsibility yet it creates leads, right? Wrong. Cold calling is actually a form of Marketing NOT sales, since it creates leads not customers. Unfortunately, cold calling is the most expensive and least efficient method of creating leads that exists.

Is a Fear of Phoning Killing Relationships?
It is surprising to note how many people have a fear of calling someone to avoid embarrassment. Too often, it is especially ESL (English as a Second Language) learners who really shy away from calling when they should. This article is about a lost opportunity due to such a situation.

Make Cold Calls More Successful- Stop Focusing on the Sale
All the sales gurus have been teaching for years that you must be enthusiastic and aggressive in cold calling tactics. You’ve been trained to focus on the sale and move cold calling conversations toward a sales conclusion. What would you think if I told you to surrender your sales agenda entirely? The new sales mindset actually does just that. It brings cold calling out of the dark ages where you’re going into battle almost as soon as you dial the phone. It lets you get rid of “pitches” and “strategies” and “closing techniques.” And instead, you can become a real person again.
Do you have a telephone script!
All the pros have one, what about you? Best way to handle the gatekeeper: Try to say as little as possible about why you are calling. End your response to any question asked with, "So may I please speak with Mr(s). ________?”

Practice make perfect when learning how to make cold calls.
I am good at making cold calls. I am so good that I stopped buying leads and started calling from the phone book. I made more sales cold calling the phone book than the leads I paid my hard earned dollars for. My dollars were hard earned at that time. I equate cold calling from the phone book with cold calling door to door. Nevertheless, I reached a point in my development that I enjoyed cold calling the phone book. I had a technique and a script that worked. There was one huge problem with this system and yes it was a system. It was not duplicatible.

The Prospecting Dilemma
When you approach a new prospect, what do you have to offer? Whether you’re sending an email or cold calling, you need to grab the attention of your contact and make them want to talk with you. But too often sellers spew on about their product or lead off with a trap question that screams sales person.

Is Cold Calling Dead?
The other day I was speaking at a conference and was inviting delegates to ask me anything they wanted to know about marketing. One of the audience asked an interesting question – “Is Cold Calling dead?”
How to Prospect With a Catalog of Products
Last week an interesting question was posed to me: how does a seller go about cold calling, prospecting, and lead generation when they have a wide range of products to sell? How do you know what to tell prospects about when you have hundreds or more items available? This wasn't an abstract inquiry. The newsletter subscriber in question had recently moved from selling high tech to promotional items. Before, she'd had only a few solutions to work with; now, there were literally thousands. Her situation isn't as unusual as you might think.

Cold Calling Works!
Cold calling is an inexpensive direct approach - cold calling can be an effective and powerful sales tool if it is implemented in the right manner. How well cold calling techniques works depends on how well the salesperson has been trained, and how well the script has been revised. A poorly written sales pitch will drive prospective customers away; however, a well written script will definitely get their attention.
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