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DOCTORING UP THEIR IMAGE: WHY ARE SO MANY PHYSICIANS IMPLEMENTING PUBLIC RELATIONS IN THEIR PRACTICES?
As recently as a decade ago, most physicians who had achieved a certain level of peer and patient recognition were loath to advertise their practices until HMO’s began to dictate patient care and reimbursement. Soon after, sub-specialists such as gynecologists and internists were performing lucrative elective procedures that were once the sole domain of plastic surgeons and dermatologists. Enter public relations.

Other campaign works Related Articles

Should I Handle My Own Public Relations Campaign
Should you handle your own public relations campaign? No, not if you don’t know the process or truly understand the intracies launching a PR campaign. Can you? Yes, at least to a point.

Before Launching Your SEO Campaign
Preparation is the key to a successful SEO campaign. Read on to find out how to give your campaign the best chance for success.
A Business without a Business Plan achieves everyting in it
Yet....why do they have so little impact..... The one-Page Business plan that works and works and works...
Pay per Click Marketing Secrets All You Need to Know to Manage Your Own PPC Campaign
Although Google and Yahoo claim that managing a Pay per Click campaign is easy, we strongly disagree. Sure, opening an account, choosing some keywords, and setting up a budget is a piece of cake. But making more money than the campaign is costing you is a real challenge. This article will provide you with a great insight on some advanced techniques that we use for our own clients. Three out of five people that start a Pay per Click campaign lose money and every single one of our clients makes money; so we must be doing something right. Pay attention and get ready for the most useful article you will ever read on PPC campaign management.
The Most Important PR Secret
What most entrepreneurs and companies don't understand is that often the main job of the PR firm is to find the right story. It's often not the obvious story that works, because that's the same angle that the competition will be pitching. Without the right story and tone, you have a weak campaign, at best. Finding the right story, that's what it all comes down to.
Four tips to get your PPC campaign started
Preparing a PPC campaign in Adwords can be a daunting process. With various factors to assess, investment can be seriously wasted if the campaign is not designed well. Therefore we have decided to invest our time into revealing four of the essential elements that can help your campaign achieve a high ROI.
Why Radio 6 smells like salad cream
The current campaign to keep Radio 6 reminds me of the campaign a few years ago to keep Heinz salad cream.
Proven Article Marketing Tactics You Can Steal
Marketers know that article marketing works for attracting traffic, building a reputation, and making sales. Great, now that you know that - you're still have a way to go. Creating a successful article marketing campaign is a different story altogether. A successful article marketing campaign involves a lot of hard work and some business savvy. There's much more to it than writing three or four hundred words and publishing it somewhere. Next are some proven and powerful tips so you can begin building your business as smartly as possible.
PPC Campaign - 4 Tips To Increase Effectiveness
PPC campaign is considered one of the fastest ways to build traffic for your website on the internet. If done the right way, it has the potential to attract customers to your site with the right set of keywords and a well designed PPC ad. All these may seem a little daunting to the uninitiated. If you are new to PPC marketing, read more to find out what you should to ensure success in this form of marketing campaign. Otherwise, this will be a good time to increase your PPC campaign effectiveness.
How to Use Google AdWords PPC Marketing to Improve Your Business
Google AdWords can be an extremely valuable addition to your local SEO campaign. Find out how Google AdWords works and what it can do for you.
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