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caption Tagged Articles
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How to sell stories into journalists - hints and tips
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| Dealing with journalists is hard work - no two ways about it - but here are just a few tips to take some of the pain out of the process. |
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Crime Insurance - Why the threat is real
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| I point out the risk of theft from a bookkeeper and how the proper insurance coverage can help businesses recover the funds |
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Rule #14: Every Picture Demands a Caption
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| This is Rule #14 in a series of articles on "21 ways to Increase the Power and Profit of Your Advertising Without Spending an Extra Cent," by Brad Sugars. |
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Managing a Telecommuter Successfully
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| If you are the kind of leader who likes to keep a close eye on your direct reports, managing a telecommuter may be a real stretch. It is doable though, and there are great rewards to be had for providing a family-friendly environment. And, the changes you make will make you a BETTER manager overall! |
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Shoot! Five tips for working with newspaper photographers
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| Good art is a crucial element in an effective news story. Lots of people read newspapers from cover to cover, but many more scan pages for points of interest. They’ll be drawn in by a photo and caption, then read the full story.
That's why you should consider yourself doubly blessed when a newspaper editor calls to set up an interview with a reporter and photographer. Newspapers strapped for resources make fewer and fewer of these appointments. You’ve been given a wonderful opportunity. How do you make the most of it?
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