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Is the Dow Over-Valued?
This week the market is all gloom and doom. PIMCO’s Bill Gross thinks that the Dow’s fair value should be 7,000. GMO Chairman Jeremy Grantham also believes that the U.S. stock market is almost 25% above fair value.

Earnings and Unemployment
In the midst of earnings season, the market is responding in typical fashion. In one of my previous articles from earlier this month, I talked about some of the things the market needed to see from earnings season in order to stabilize and move higher. Well, we’re seeing them. Now what?

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Metamorphosis
Just how does a caterpillar become a butterfly? And, how do we transform our lives in the same way? When we understand the truth of how a caterpillar transforms, we can draw powerful parallels into our own lives.

When is the Right Time to Rebrand?
Rebranding is much like the caterpillar to cocoon to butterfly evolution. After time in a cocoon your business has matured, your competitive advantage is becoming apparent, you know who your favourite clients are – the ones you want more of. Once you’ve been in business long enough and have some experience under your belt, you can seriously tackle your competitive advantage. From these experiences, processes and case studies you can draw a true differentiator. How you do what you say makes you different, often becomes what makes you different. If you figure this out, it should become the basis of all your messaging and marketing tools.

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