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Succumbing to EVIL Shortcut-ish Temptations and Forgetting the “Social” In Social Media
Social media is turning marketing and public relations upside down. The rules of the game are changing and shifting, and amidst all of this wonderful, innovation-driven chaos, many get into social media without keeping a focus on the “social” in social media. How many times have you gotten onboard a social media website, went on an “adding friends” wild spree, starting sending links to these new so-called friends and wished for the best? I don’t know about you but I’ve had several attempts with different social media sites. Many failed, and some succeeded.

Other centric view Related Articles

Want to Start a Virtual World? Be Sure to Play Hockey
After the Club Penguin news today, a colleague of mine sent me the following entertaining note concerning the top five kid-centric virtual worlds (based on Hitwise data):
Market Leadership
Learn how to become an effective leader in today's competitive market. And start by learning the 4 steps to achieving a customer centric oriented culture.
Do You Put Your Customers First?
Customer centricity - being customer centric - seems to be one of the buzz words again in business circles. Being truly customer centric means looking at your business from your customers' perspective. But what does it mean & is it worth it?

Training Employees: Stop Wasting Your Money
You send your people on expensive training courses. Yet your business performance does not seem to improve. Your problem may lie in how you look at training. This article considers two popular views of how training works. Hold the outdated view and you will continue to lose money on training. Act on the enlightened view and your business and people will prosper. Which view do you hold?
Why You Need Empathy to Be an Innovator
Over at the American Express Open Forum I posted an article called “Customer-Centric Design: Got Empathy?” by Matthew E. May (@matthewemay).

Leadership Styles - the Amazing Story of the Hawthorne Effect
I have long held the view that successful strategies for managing change and the leadership styles that support those strategies are people centric rather than totally process oriented. Whilst undertaking research for a section of my website I came across a very interesting experiment.
The Myth of Transcendence and Other Evolutionary Geek-ness
Stages of Evolution. Waves of unfolding. The spiral. You are familiar with the holonic stages ::: from pre-personal to personal to trans-personal; from body/physical to mind/mental/intellectual to Spiritual; from ego-centric to ethno-centric/Nationalistic to World-centric/global. From pre-rational to rational to trans-rational. ::: From vengeance to justice to Grace. From your emotions running you to having choice around your emotional reactions to achieving a place of actual freedom; from crawling to walking to running. Stages of ever increasing inclusiveness. Stages of ever-increasing whole-ness. Levels of ever-increasing expansiveness.
Aligning – Doing Business from the Customer’s Perspective
Customer-centric organizations and individuals have always been more successful in starting and growing a business. Almost every company has some reference to “our customers” in their mission or vision statement. But few actually follow through on those promises because they try to be interesting to the customers rather than INTERESTED IN their customers. Here is a quick little guide to help you align with your potential customer’s various points of view.

The Importance of WhistleBlowing
Whistle blowing. While some may view it as “snitching”, others may view it as bravery and a dedication to proper ethics. In this issue of Astronology, we take a look at the importance of whistle blowing, along with the positive and negative benefits from it.
Doing business from the customer's perspective
Customer-centric organizations and individuals have always been more successful in starting and growing a business. Almost every company has some reference to "our customers" in their mission or vision statement. But few actually follow through on those promises because they try to be interesting to the customers rather than INTERESTED IN their customers. Here is a quick little guide to help you align with your potential customer's various points of view.

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