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Being authentic in sales
The 20th century approach of one-upmanship, although still encouraged by many traditional sales managers, seems to be slowly retreating into the shadows of the past as crude and old-fashioned. Polar opposite to the latter, but just as unproductive..

Are you a Chameleon?
I caught myself doing the chameleon these past few weeks. Instead of following my own voice - I was patterning some of the folks I most admire. Not necessarily a bad thing - but still a chameleon move.

Seven Marketing Strategies to Attract the Affluent Buyer
The affluent community has grown over 20% since the early 1990s. In the U.S. alone, luxury is a $400 billion market. Recent studies estimate that it will grow at a rate of 15% a year and will become a $1 trillion market by 2010. So how can you market your services to the affluent consumer? Here are seven marketing strategies to help you attract this smart and savvy shopper.

The Chameleon Approach to Sales Success
If you're having trouble getting your business off the ground, allow yourself to be as changeable as a chameleon, willing to try putting a new spin on what you have to offer. Here's how to pinpoint and capitalize on what your customers really want, adapting your approach accordingly.

Other chameleon Related Articles

The Chameleon Approach to Sales Success
If you're having trouble getting your business off the ground, allow yourself to be as changeable as a chameleon, willing to try putting a new spin on what you have to offer. Here's how to pinpoint and capitalize on what your customers really want, adapting your approach accordingly.

Are you a Chameleon?
I caught myself doing the chameleon these past few weeks. Instead of following my own voice - I was patterning some of the folks I most admire. Not necessarily a bad thing - but still a chameleon move.

3 Questions to Determine Your Authenticity
Being less than authentic is rarely intentional - it is just our feeble attempt at trying to speak to issues in a way that meets the need of the moment. Unfortunately, it often results in a reversal the next day, causing you to spout something very different. This is called "being a chameleon!"

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