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If You're DoingThis, You're Not Changing
We were sitting at a table in the Delta Hotel and were discussing Lorrie's participation in the communications program that I was working on, when she started talking about how she was building her own business and what she was doing to do it. As she was talking about marketing, I was totally engrossed in her enthusiasm and in her knowledge, while at the same time I was mentally going through what I wasn't doing in my own business to build it. One thing she said really caught my attention: Unless you're changing the status quo of your business, you're not growing.

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