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Lesson #4: Try Something New
“Don’t be afraid of the trial-and-error approach,” wrote Lauder in her 1985 autobiography as a piece of advice to would-be entrepreneurs. “Trust your instincts…create your own style.”
Gordon Moore and Robert Noyce Quotes
Gordon Moore and Robert Noyce Quotes
Estee Lauder Biography
The Estee Lauder biography is a story of an anything but ordinary woman. Born Josephine Esther Mentzer on July 1, 1908 in Queens, New York, the cosmetics queen the world would later come to know as Estee Lauder grew up in a busy household. She was the youngest of nine children to parents who had immigrated from Hungary and Czechoslovakia. Her father owned a hardware store in Queens, above which the family lived in a small apartment.

Lesson #5: The Tough Times Are Never Too Tough to Handle
Eastman was dedicated to his work. Indeed, with no wife or children to ever go home to, the Kodak family was the only one he had ever known. So, when his right hand man wanted to spend more time with his own children, Eastman grew frustrated. And, it would set off a string of events that would challenge both the Kodak company and Eastman’s dedication to it.

Lesson #3: When the Market is Limited, Push the Limits
“The idea gradually dawned on me that what we were doing was not merely making dry plates, but that we were starting out to make photography an everyday affair,” said Eastman, “to make the camera as convenient as the pencil.”

Lesson #1: The Experts Are Not Always Right
All his life, Gillette believed that coming up with the idea – the product – would be hardest part of starting any business. After all, it took him no less than 40 years to think of a product that he thought could be profitable. He had never figured on the fact that others might not be so willing to embrace the idea as he was. But as Gillette quickly discovered, learning to listen to his own ideas was important if he was going to become successful.

Other chemist Related Articles

Aspirin
Aspirin, in some form, has been used as a treatment for over 2,500 years. The famed Greek physician, Hippocrates in the 5th century B.C. used an extract from the bark of the willow tree to treat fever. The chemical involved, salacin, is a natural product that is converted into salicylic acid in the body. At the end of the 19th century the German company, Bayer, began marketing a modified manufactured form, acetylsalicylic acid (otherwise known as aspirin), devised by chemist Felix Hoffman. The product turned out to be one of the most successful drugs in the history of the world.
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