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Flying Chickens
If anything can be misunderstood, it will be misunderstood. Read this laugh out loud story that illustrates this point perfectly
Lesson #1: Make the Product the Star of the Show
There really was not much to Ron Popeil’s Veg-O-Matic. You took a vegetable of your choice, put it through the machine’s blades, and you immediately had vegetable slices. But, if it was such a simple and transparent device, how come it became one of the first food-processing appliances to gain such widespread popularity in the U.S.? Were Americans really that eager to find a better way of slicing and dicing their veggies? Perhaps, but there was more to it than that; in pitching his product, Popeil made Veg-O-Matic the star of the show.

Lesson #2: Keep Your Costs Low and Your Quality High
“We only have one bullet in our gun,” says Sinegal, “the right product at the right price.” It seems to be a simple formula for success, but how has Costco managed to master it better than the rest? How has Sinegal been able to keep his company’s costs low, wages high, and sales even higher for the over ten years it has been in business?

Danger Signals of a Business in Trouble
Businesses throw off signs of stress much like humans do, so when you start to see these signs in a your business or a competitor, it is time to take action - don't wait.
Tweets and Peeps -- The Social Networking Vocabulary
There are thousands of social networking sites out there, but (as expected) a pecking order is starting to emerge. That doesn't mean things won't change in a few months, but for now, many business folks are focusing on the big 3 -- Facebook, Twitter and Linked In.

It's Official - Your Sales Pity Party Is Now Over
Your Pity Party Is Now Officially Over The business environment is always in a state of flux. So it is up to you to decide the pro-active directions, activities and attitudes that are best for your business. And being flustered stops you from being focused on what is really important. This is the year for you to get your act together and create strong relationships with your customers and potential customers. It's the year for invention, re-invention, moving forward, carving away what doesn't fit and adding what does.
A Good Host is Hard to Find - Things You Need to Know
All hosts are not created equal. Of course, this goes without saying. But how are they different? This article reviews a few of the big points people should consider when sourcing a hosting company for their business site.
Why you should have a hobby when you run your own business
Now if you’re a small business owner and you’re reading the title thinking “she’s having a laugh…I’ve got no time to do all the things I want to do, let alone have a hobby”, let me tell you that I was in exactly the same position as you about a year ago.
How to Find Clients that Fit Just-Right
How do you know you have the right client base? When a typo in yet another email explaining why a product hasn’t been shipped generates chuckles and appreciation.

A Second Chance
Beatriz's story - Honduras

Other chickens Related Articles

Lesson #4: Nice Guys Finish Last
“My father wasn’t a believer in ‘monetary allowances’ for my sisters and me, so he set us up raising chickens,” recalls Steinbrenner. “We sold the eggs to our neighbours…If one of our neighbours wanted a fresh chicken, then we also had to kill and dress the chicken.”

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